Account Executive, Group Sales

Hornets-Basketball-LLC; Charlotte (NC); On-site; USD 45,000 - 70,000; Full time

Benefits offered by this job

Benefits package

Paid time off

Job summary

Hornets Sports & Entertainment (HSE) is seeking a proactive Group Sales Account Executive to drive revenue through group ticket sales and new business development. You will develop relationships with area organizations, sell diverse ticket packages, and create memorable fan experiences.

The ideal candidate is goal-driven, organized, and passionate about customer service, with the ability to work all home games including evenings, weekends, and holidays.

Qualifications

• Bachelor’s degree preferred but not required.
• Self-starter with positive attitude and strong work ethic.
• Ability to work collaboratively on a sales team.
• Excellent written and verbal communication with a customer-first approach.
• Strong organizational and multitasking abilities.
• Creative and enthusiastic with a passion for fan engagement.
• Strong interpersonal skills to build client relationships.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Willingness to work all home games, including evenings, weekends, and holidays.
• Minimum of one year of group sales experience in sports or related industries.

Responsibilities

• Prospect area businesses to generate new group ticket sales opportunities.
• Meet or exceed weekly and monthly group revenue goals.
• Maintain detailed records of client interactions in the CRM.
• Sell group tickets, season plans, mini-plans, and premium seating options.
• Build strong relationships with new and existing clients for renewals and referrals.
• Handle inbound inquiries and convert prospects to buyers.
• Identify and implement theme nights and group outings to attract diverse audiences.
• Coordinate fan experiences to enhance game-day entertainment.

Skills

Group sales

Cold calling

Relationship building

Communication

Organization

Customer service

Fan engagement

Networking

Education

Bachelor’s degree (preferred) in Business, Sports Management, Marketing, or related field

Job description

Hornets Sports & Entertainment (HSE) is seeking a highly motivated and energetic sales professional to join our team as a Group Sales Account Executive. This role is responsible for driving revenue through the sale of group tickets, developing new business relationships and creating memorable fan experiences. The ideal candidate is goal-driven, organized and outgoing, with a passion for sales and a commitment to delivering exceptional customer service.

Hornets Values

• We operate with the highest level of integrity, driven by moral standards that guide us in everything we do.
• We communicate with full candor; openly, honestly, and respectfully with clarity.
• We work in the spirit of one team, committed to one vision, shared values, and an inclusive culture that ensures every person feels valued and respected.
• We hold ourselves accountable, and responsible to raise high levels of expectations of ourselves and our team.
• We compete at the highest levels and strive to be the best at everything we do.
• We act with resilience and thrive in the face of challenges bringing others along with us.

Essential Duties and Responsibilities

• Proactively prospect and cold call area businesses and organizations to generate new group ticket sales opportunities.
• Consistently meet or exceed weekly and monthly sales goals in group ticket revenue.
• Maintain accurate and detailed records of client interactions and transactions within the team’s customer relations database.
• Sell a variety of ticket packages, including group tickets, season plans, mini-plans, and premium seating options.
• Build and cultivate strong relationships with new and existing clients to drive long-term business.
• Handle inbound sales inquiries, converting prospects into ticket buyers.
• Develop and maintain professional relationships with current clients to drive renewals and referrals.
• Identify and implement new theme nights and group outings to attract diverse audiences.
• Sell and coordinate fan experiences to enhance game-day entertainment.

Required Skills, Experience and Abilities

• Bachelor’s degree in Business, Sports Management, Marketing, or a related field is preferred but not required.
• Self-starter with a positive attitude and a strong work ethic.
• Ability to work collaboratively as a valuable member of the sales team.
• Excellent written and verbal communication skills with a customer-first approach.
• Strong organizational and multitasking abilities, managing multiple projects simultaneously.
• Creative and enthusiastic with a passion for fan engagement.
• Strong interpersonal skills to build meaningful relationships with clients and prospects.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Networking ability to build connections within the business community and various organizations.
• Flexibility to work all home games, including evenings, weekends, and holidays.
• Minimum of one year of successful group sales experience in sports, entertainment or a related industry.

Additional Information

This is a full-time benefit eligible position.

• HSE provides valuable benefits and competitive time off policies to help you and your family lead healthy, balanced lives.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. All requests for medical or religious accommodations to perform the stated job duties will be considered.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.