GMV-Driven Web Growth Director

Gametime United, Inc; United States; On-site; USD 240,000 - 270,000; Full time

Benefits offered by this job

Flexible PTO

Competitive salary & equity package

Gametime credits ($1,200/yr)

Life insurance and disability benefits

Diverse family-forming benefits

401k, HSA, pre‑tax savings programs

Company off‑sites and meet-ups

Wellness programs

Tenure recognition

Job summary

Gametime is hiring a Director of Web Growth to own web-driven GMV, revenue outcomes, and a full‑funnel OI across paid search, SEO, and content. You’ll lead a cross‑functional team, partner with Product and Engineering, and establish an experimentation culture to move conversions.

You will report to the VP of Growth, manage the paid search function, and scope initial SEO/content capabilities with contractors or agencies as needed.

Qualifications

• 8–12 years in growth, web product, ecommerce, or CRO.
• Strong web product sense with ability to analyze funnels and drive tests.
• Working fluency in paid search and ability to coach a team.
• Fluency in full‑funnel economics: CAC/LTV, margin, AOV.
• Experience standing up new capability from lean/zero starting point.
• Track record of delivering business outcomes over channel KPIs.

Responsibilities

• Own web-driven GMV and blended contribution economics.
• Define and strengthen the web customer lifecycle and funnel.
• Direct management of the paid search team and budget allocation.
• Partner with Product on CRO and roadmap prioritization for conversions.
• Build an experimentation engine with Product and Engineering.
• Stand up SEO and content capability, starting with contractors.
• Coordinate with paid social and CRM on cross‑functional input.
• Provide data‑driven views on web vs app install strategies.
• Present full‑funnel metrics and operating cadences to leadership.

Skills

growth

web product

ecommerce

CRO

Tools

Google Ads

Analytics

Job description

Gametime is hiring a Director of Web Growth to own web-driven GMV, revenue outcomes, and a full‑funnel OI across paid search, SEO, and content. You’ll lead a cross‑functional team, partner with Product and Engineering, and establish an experimentation culture to move conversions.

You will report to the VP of Growth, manage the paid search function, and scope initial SEO/content capabilities with contractors or agencies as needed.