Global Trade Marketing Director: Retail Growth & Strategy

WHOOP; Boston (MA); On-site; USD 155,000 - 195,000; Full time

Benefits offered by this job

Equity

Relocation assistance

Boston office access

Job summary

WHOOP in Boston, MA is seeking a Director of Global Trade Marketing to lead our worldwide trade marketing organization, shaping strategy and operating rhythms that deliver standout retail experiences and fuel consumer demand.

You will align cross‑functional teams across Brand, Sales, Creative, Analytics, and regional leaders, build a high‑performing global team, and translate our brand strategy into locally relevant retail programs. Relocation to Boston is supported with a competitive package.

Qualifications

• 10+ years in global trade/retail marketing or related fields.
• Proven leadership of cross-functional teams across markets.
• Strong strategic and financial acumen with large budgets.

Responsibilities

• Lead and develop the global Trade Marketing organization with clear priorities and high performance.
• Forge cross-functional partnerships across Brand, Creative, Sales, Analytics, and regional teams.
• Define and own global trade marketing strategy for retail media, launches, and promotions.
• Plan budgets, measure performance, and optimize trade marketing ROI using insights.
• Scale tools and processes to balance global standards with local market needs.
• Drive alignment on priorities and ensure execution excellence across markets.

Skills

Global trade marketing leadership

Cross-functional collaboration

Strategic planning

Budget management

Data-driven decision making

AI tools usage

Job description

WHOOP in Boston, MA is seeking a Director of Global Trade Marketing to lead our worldwide trade marketing organization, shaping strategy and operating rhythms that deliver standout retail experiences and fuel consumer demand.

You will align cross‑functional teams across Brand, Sales, Creative, Analytics, and regional leaders, build a high‑performing global team, and translate our brand strategy into locally relevant retail programs. Relocation to Boston is supported with a competitive package.