Global Marketing Analytics Lead

Edelman; Washington (District of Columbia); On-site; USD 86,000 - 138,000; Full time

Job summary

Edelman Intelligence is seeking an Associate Director of Analytics to lead a team of analysts in Washington, DC. You will define and execute multi‑channel measurement strategies for global clients and collaborate with internal and external stakeholders to turn data into strategic insights.

The ideal candidate has 6+ years in marketing analytics, strong storytelling with data, and hands‑on experience with Tableau, Brandwatch, Sprinklr, CreatorIQ, and Supermetrics.

Qualifications

• 6+ years of experience in marketing analytics or related field.
• Bachelor’s degree or equivalent work experience.

Responsibilities

• Own the development of measurement frameworks, learning agendas, and data integration across multiple workstreams for global clients.
• Contextualize and apply data to inform consumer understanding and program development.
• Evaluate new data opportunities, methodologies, and partnerships to support client priorities.
• Foster creative thinking on how data can solve business challenges in marketing and communications.
• Collaborate with cross-discipline leads to guide decision-making across technical and non-technical groups.
• Provide day-to-day management and mentorship to a team of analysts on short and long-term projects.

Skills

Marketing analytics

Leadership

Client-facing

Tableau

Brandwatch

Sprinklr

CreatorIQ

Supermetrics

Data visualization

Storytelling

AI awareness

Education

Bachelor’s degree

Graduate degree

Tools

Tableau

CreatorIQ

Brandwatch

Sprinklr

Sprout

Supermetrics

Job description

Edelman Intelligence is seeking an Associate Director of Analytics to lead a team of analysts in Washington, DC. You will define and execute multi‑channel measurement strategies for global clients and collaborate with internal and external stakeholders to turn data into strategic insights.

The ideal candidate has 6+ years in marketing analytics, strong storytelling with data, and hands‑on experience with Tableau, Brandwatch, Sprinklr, CreatorIQ, and Supermetrics.