Global Influencer & Creator Marketing Lead

Aftershoot; United States; À distance; USD 150 000 - 230 000; Plein temps

Résumé du poste

Aftershoot is building a global creator ecosystem to power photography AI tools. You will own the influencer and creator marketing strategy end to end, with responsibility for a seven-figure budget and a roster of creators across YouTube, Instagram, and TikTok.

You'll lead a small team, partner with Growth, Content, Product Marketing, and Design, and drive long-term partnerships that scale beyond one-off sponsored posts.

Qualifications

• 5-8 years in influencer, creator, or partnerships marketing, with at least 2 years setting strategy.
• Experience managing a meaningful creator budget with demonstrated ROI.
• Experience working with US or international creators across time zones.
• Excellent spoken and written English for video calls and negotiations.
• Strong negotiation instincts and relationship-building skills.
• Comfort with numbers and campaign performance assessment.
• Familiarity with creator tooling and affiliate platforms (GRIN, CreatorIQ, Modash, Upfluence, Aspire, Impact.com, PartnerStack).
• Bias toward action and rapid market testing over slides or speculation.

Responsabilités

• Own Aftershoot's influencer and creator marketing strategy end to end, with the US as the primary market.
• Own the annual creator budget: allocate, defend, sunset underperforming efforts, and optimize.
• Build and maintain the creator roster across YouTube, Instagram, and TikTok.
• Move from one-off posts to recurring partnerships, ambassadorships, and long-term relationships.
• Develop measurement: attribution, incrementality, cost per trial and per paid conversion.
• Negotiate rates, deliverables, usage rights, and whitelisting for paid media.
• Brief creators, manage timelines, and ensure content gets delivered.
• Hire, manage, and coach 2-3 Influencer Marketing Executives.
• Collaborate with Growth, Content, Product Marketing, and Design.
• Plan creator activity around peak moments like Black Friday and product launches.
• Explore affiliate, community, events, and podcast partnerships.

Connaissances

Influencer marketing

Creator partnerships

Budget management

Strategy development

Negotiation

Cross-timezone collaboration

Data-driven analytics

Creator tooling

Outils

GRIN

CreatorIQ

Modash

Upfluence

Aspire

Impact.com

PartnerStack

Description du poste

Aftershoot is building a global creator ecosystem to power photography AI tools. You will own the influencer and creator marketing strategy end to end, with responsibility for a seven-figure budget and a roster of creators across YouTube, Instagram, and TikTok.

You'll lead a small team, partner with Growth, Content, Product Marketing, and Design, and drive long-term partnerships that scale beyond one-off sponsored posts.