Global CRM Strategy & Enablement Leader

BioMarin Pharmaceutical Inc.; San Rafael (CA); On-site; USD 179,000 - 246,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Job summary

BioMarin Pharmaceutical Inc. is seeking an experienced Director, Global CRM Business Lead to shape and execute the enterprise CRM strategy across global markets.

You will partner with Business Units, Commercial IT, Insights & Analytics to drive CRM initiatives, governance, and omnichannel platform integration for HCP and patient engagement. The role requires deep knowledge of Veeva/Salesforce, strong analytical and communication skills, and the ability to lead cross-functional teams in a

Qualifications

• 10+ years of CRM strategy experience in biotech/pharma or regulated environments.
• Experience with enterprise CRM platforms (Veeva/Salesforce).
• Experience with marketing automation tools (SFMC/Marketo).

Responsibilities

• Define and lead the enterprise CRM strategy and roadmap aligned with CX goals and data strategy.
• Partner with Business Units, Commercial IT, Insights & Analytics to drive CRM initiatives.
• Own CRM tools adoption, governance, and omnichannel integration; ensure field usability.

Skills

CRM systems knowledge

Data analysis

Cross-functional leadership

Communication skills

Project leadership

Microsoft Copilot experience

Education

Bachelor's degree in Business Administration, Marketing, Information Systems, or related field

MBA preferred

Tools

Veeva

Salesforce

Marketing Cloud

Marketo

Job description

BioMarin Pharmaceutical Inc. is seeking an experienced Director, Global CRM Business Lead to shape and execute the enterprise CRM strategy across global markets.

You will partner with Business Units, Commercial IT, Insights & Analytics to drive CRM initiatives, governance, and omnichannel platform integration for HCP and patient engagement. The role requires deep knowledge of Veeva/Salesforce, strong analytical and communication skills, and the ability to lead cross-functional teams in a