Global Creator Programs Lead

Twitch; New Rochelle (NY); On-site; USD 127,000 - 185,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Disability

401(k)

Maternity & Parental Leave

Flexible PTO

Amazon Employee Discount

Job summary

Twitch seeks a Sr. Global Creator Programs Manager to own the end-to-end activation of a global scaled creator program. You will build the program’s infrastructure, collaborate with regional leads, and drive retention targets across partnerships, product, engineering, marketing, and business development.

Based in the U.S. with hub options in Seattle, Irvine, or New York City, you will report to the Sr. Manager of Global Creator Programs and help shape a thriving creator ecosystem through

Qualifications

• 6+ years in program management, community operations, or creator/influencer ecosystem roles (or equivalent experience).
• Track record of building and scaling programs from early stage to thousands of participants.
• Experience working across distributed teams, including contractors or vendor relationships across multiple regions.
• Strong operational skills: you build systems, processes, and workflows that scale, and you partner effectively across Product, Engineering, Marketing, and Partnerships.
• A data-driven mindset, with comfort using AI and automation tools to improve program efficiency without compromising creator experience.
• Excellent written and verbal communication: you write effective narratives and present program strategy to Directors and VPs.

Responsibilities

• Own the operational strategy and execution of the scaled retention program: community infrastructure, progression systems, and cohort-based programming.
• Work closely with a team of contract-based regional community leads driving community operations, programming facilitation, and cohort support across priority markets.
• Design and run rolling cohort programs, including facilitator management and educational programming (webinar series, office hours).
• Develop and execute regional go-to-market plans to drive program membership and creator activation.
• Own the creator verification pipeline, ensuring participants meet eligibility criteria and represent active, authentic creators.
• Define, track, and report program success metrics: membership, conversion, retention milestones, and time-to-graduation (how long a creator takes to complete the program).
• Identify and mitigate program risks early, iterating on program design based on creator feedback and performance data.

Skills

Program management

Community operations

Creator ecosystem

Cross-functional collaboration

Data-driven

Communication

AI automation

Tools

Tableau

Mode

Salesforce

Airtable

Job description

Twitch seeks a Sr. Global Creator Programs Manager to own the end-to-end activation of a global scaled creator program. You will build the program’s infrastructure, collaborate with regional leads, and drive retention targets across partnerships, product, engineering, marketing, and business development.

Based in the U.S. with hub options in Seattle, Irvine, or New York City, you will report to the Sr. Manager of Global Creator Programs and help shape a thriving creator ecosystem through