Director, MarTech & AI Ops: Architect the Global GTM Engine

Procore Technologies; Austin (TX); Hybrid; USD 172,000 - 237,000; Full time

Job summary

Procore Technologies seeks a Director of MarTech & AI Ops to lead strategy, systems, and the data foundation behind its global marketing organization. You will define and own the go-forward marketing-technology roadmap end-to-end, creating a single source of truth across teams, data workflows, and platform integrations.

Based in Austin or the SF Bay Area with a hybrid model, this role partners across Marketing, RevOps, Sales, Data Engineering, Finance, IT, and Security to build an integrated

Qualifications

• Proven track record in B2B SaaS marketing tech stacks.
• Deep expertise with Marketo and Salesforce as a system of record.
• Experience with data hygiene, governance, and privacy frameworks (GDPR/CCPA).
• Ability to lead distributed global teams across time zones.
• Strategic mindset on AI and automation adoption.

Responsibilities

• Own the architecture, health, and roadmap of the global marketing stack with Salesforce/Marketo at the core.
• Build and maintain a clean, governed data foundation and data flows.
• Lead AI context layer and AI-assisted workflows across campaigns and reporting.
• Define external capability audit and modernization plans and drive execution.
• Manage budget, renewals, and spend across the Martech stack.
• Align marketing targets with sales and manage external partners.
• Lead and mentor a distributed global team across regions.

Skills

Marketing operations

RevOps

Leadership

Data architecture

Data governance

AI and automation strategy

Cross-functional leadership

Global team leadership

Tools

Marketo

Salesforce

LeanData

Snowflake

ZoomInfo

Clay

Job description

Procore Technologies seeks a Director of MarTech & AI Ops to lead strategy, systems, and the data foundation behind its global marketing organization. You will define and own the go-forward marketing-technology roadmap end-to-end, creating a single source of truth across teams, data workflows, and platform integrations.

Based in Austin or the SF Bay Area with a hybrid model, this role partners across Marketing, RevOps, Sales, Data Engineering, Finance, IT, and Security to build an integrated