Senior Product Marketing Manager - General Contractors

DroneDeploy, Inc.; Austin (TX); Híbrido; USD 130 000 - 178 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Equity compensation

Bonus incentive compensation

Resumo da oferta

Procore is seeking a Senior Product Marketing Manager in Austin, TX (hybrid with remote options) to own the positioning strategy for a general contractor segment. You’ll influence roadmaps and drive market-facing decisions through win/loss insights and live deal support.

You’ll lead GTM for betas and launches, maintain artifact portfolios across the revenue lifecycle, and engage with customers weekly to surface market signals that shift strategy.

Qualificações

• Bachelor's degree or equivalent experience.
• 4+ years of product marketing or equivalent experience in enterprise SaaS, or comparable experience in the construction industry, with direct experience marketing to general contractors strongly preferred.
• Evidence of owning positioning strategy rather than executing it, including a change you made and the in-market result
• Fluency handling objections against Autodesk, Trimble ProjectSight, and the point solutions that show up in your segment, and a habit of building competitive knowledge from live deals
• Repeatable AI workflows you've built and can demonstrate, along with a clear account of how you catch and kill AI-generated errors before they ship
• Excellent listening and communication skills; product marketing is equally about inquiring as it is advocating

Responsabilidades

• Own the business metric for an assigned segment of the general contractor market, and report on it proactively
• Own the positioning strategy for your market, and measure field adoption, message reception in calls, and win rate against competitors
• Run the go-to-market side of betas and Tier 1 and Tier 2 launches in your segment, thinking backward from how general contractors will hear and buy the thing while it's still being built
• Keep a complete, current artifact portfolio for [segment] across the full revenue lifecycle, covering what sellers and SEs need to win new business and what customers, AMs, and CSEs need to retain and expand it
• Participate in 10+ customer engagements a week with general contractors, and surface market signal that changes at least one roadmap or positioning conversation a quarter
• Build repeatable AI workflows for your segment across call mining, competitive monitoring, and content generation, and hold the quality bar on everything they produce

Conhecimentos

Product marketing experience

Positioning ownership

Competitive knowledge

AI workflows

Communication skills

Objection handling

Formação académica

Bachelor's degree or equivalent experience

Descrição da oferta de emprego

Procore is seeking a Senior Product Marketing Manager in Austin, TX (hybrid with remote options) to own the positioning strategy for a general contractor segment. You’ll influence roadmaps and drive market-facing decisions through win/loss insights and live deal support.

You’ll lead GTM for betas and launches, maintain artifact portfolios across the revenue lifecycle, and engage with customers weekly to surface market signals that shift strategy.