Field Marketing & Events Specialist

Cloud Software Group; New York (NY); On-site; USD 60,000 - 110,000; Full time

Job summary

Spotfire, a unit of Cloud Software Group, seeks an energetic Event Marketing & Operations Coordinator in New York to support onsite and digital events, manage logistics, and assist with attendee data capture.

You will collaborate with Product, Sales, and Marketing to drive attendance, engagement, and pipeline metrics while coordinating travel and post-event reporting. This role offers hands-on exposure to enterprise events and fast-paced growth.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or relevant field.
• 3-5 years in marketing support, event coordination, social media management, or sales operations (B2B SaaS/enterprise tech).
• Hands-on experience with LinkedIn and X; social scheduling tools.
• HubSpot required; knowledge of ZoomInfo (a plus).
• Familiarity with Zoom Webinars for virtual events.
• Proficient in Excel or Google Sheets for data tasks.
• Willing to travel 20-30% to support onsite events.
• Strong written communication, detail orientation, and proactive collaboration.

Responsibilities

• Onsite event execution: booth setup, vendor coordination, materials packing/shipping, staff support.
• Digital event support: manage virtual event logistics, registrations, and live backend support.
• Lead capture setup: manage badge scanners, digital forms, and check-in apps.
• Pre-event promotion: draft social copy and organize email invites.
• Social amplification: live posts, photos/videos, and session highlights.
• Community engagement: monitor event tags and attendee interactions.
• Lead operations: clean and prepare attendee lists for CRM upload.
• CRM routing: ensure leads go to the right sales reps; follow-up support.
• Reporting: gather metrics on engagement, leads, and ROI.

Skills

Social media management

Excellent written communication

Creative copyediting

Strong organizational skills

Attention to detail

Proactive attitude

Travel readiness

Education

Bachelor’s degree in Marketing/Communications/Business Administration

Tools

HubSpot

ZoomInfo

Zoom Webinars

Microsoft Excel

Google Sheets

Job description

Spotfire, a unit of Cloud Software Group, seeks an energetic Event Marketing & Operations Coordinator in New York to support onsite and digital events, manage logistics, and assist with attendee data capture.

You will collaborate with Product, Sales, and Marketing to drive attendance, engagement, and pipeline metrics while coordinating travel and post-event reporting. This role offers hands-on exposure to enterprise events and fast-paced growth.