Field Marketing & Events Specialist

Cloud Software Group, LLC; New York (NY); On-site; USD 55,000 - 75,000; Full time

Job summary

Spotfire, a business unit of Cloud Software Group, is seeking a marketing/events coordinator in New York to support onsite and digital events. You will manage logistics, lead capture, and CRM workflows, while driving pre-event promotion and live social media coverage.

The role requires 3–5 years in marketing support or event coordination, with HubSpot experience and strong communication skills. Travel up to 20–30% may be required.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration or related field.
• 3-5 years in marketing support, event coordination, social media, or sales operations (B2B SaaS/enterprise tech preferred).
• Experience with HubSpot; familiarity with ZoomInfo a plus.

Responsibilities

• Assist with onsite operations at trade shows, regional events, and meetups.
• Manage logistics for virtual events and webinars (links, registrations, live support).
• Set up lead-capture tools and ensure data collection.
• Coordinate pre-event promotion via social channels and email campaigns.
• Execute social posts during events and highlight speakers/sessions.
• Monitor event-related tags and attendee engagement.
• Prepare attendee lists for CRM upload and routing in HubSpot.
• Support CRM assignment and follow-up by sales team.
• Help gather post-event metrics and ROI reporting.
• Provide timely post-event reporting on engagement and pipeline impact.

Skills

Social media management

Event coordination

Communication

Data entry

Copyediting

Education

Bachelor's degree in Marketing/Communications

Tools

HubSpot

Zoom Webinars

Google Sheets

Job description

Spotfire, a business unit of Cloud Software Group, is seeking a marketing/events coordinator in New York to support onsite and digital events. You will manage logistics, lead capture, and CRM workflows, while driving pre-event promotion and live social media coverage.

The role requires 3–5 years in marketing support or event coordination, with HubSpot experience and strong communication skills. Travel up to 20–30% may be required.