Field Marketing & Events Specialist

Cloud Software Group, LLC; Massachusetts; On-site; USD 55,000 - 85,000; Full time

Job summary

Spotfire is seeking a Marketing Support Specialist to join the events team. You will manage onsite and digital event operations, coordinate lead‑capture tools, and support the promotion and follow‑up workflow with Sales.

Ideal candidates have 3–5 years in marketing support or event coordination, hands‑on HubSpot experience, and familiarity with Zoom/virtual events. Willingness to travel 20–30% and a detail‑oriented, proactive communicator who can drive data quality and measurable event ROI.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• 3–5 years in marketing support, event coordination, social media, or sales operations.
• Experience with LinkedIn/X and social scheduling tools.
• Hands-on HubSpot CRM; knowledge of ZoomInfo is a plus.
• Experience with virtual events (Zoom Webinars) and data in Excel/Sheets.
• Ability to travel up to 20–30% for onsite events.
• Strong attention to detail, proactive communication, and organization.

Responsibilities

• Onsite event operations: booth setup, vendor coordination, materials, staff support.
• Digital event support: manage links, registrations, and live back‑end during webinars.
• Lead capture setup: badges, digital forms, and data collection for CRM upload.
• Promotions: draft social content and coordinate email invites for events.
• CRM & data: validate, clean, and route leads in HubSpot; assist with reporting.

Skills

Social media management

Copyediting

Attention to detail

Communication skills

Organizational skills

Education

Bachelor's degree in Marketing, Communications, Business Administration

Tools

HubSpot

ZoomInfo

Zoom Webinars

Job description

Spotfire is seeking a Marketing Support Specialist to join the events team. You will manage onsite and digital event operations, coordinate lead‑capture tools, and support the promotion and follow‑up workflow with Sales.

Ideal candidates have 3–5 years in marketing support or event coordination, hands‑on HubSpot experience, and familiarity with Zoom/virtual events. Willingness to travel 20–30% and a detail‑oriented, proactive communicator who can drive data quality and measurable event ROI.