Eye Care Practice Leader & Team Coach

RiseMe; Gaithersburg (MD); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

401(k) with company match

Medical, dental, vision, life, STD, &

Job summary

AEG is seeking a Practice Manager to inspire, develop and support the entire team, deliver exceptional patient care, and achieve meaningful business results. The Practice Manager will create an environment where people feel seen, supported, challenged, and celebrated, with accountability and compassion guiding performance and growth.

You will lead daily operations, patient flow, staffing and scheduling, coach team members, manage priorities, and ensure alignment to patient care standards.

Qualifications

• Minimum of 3+ years of leadership experience in optical, healthcare, retail, hospitality, or a comparable service environment required.
• High school diploma or equivalent.
• Business, hospitality, healthcare, optical, or management education preferred; equivalent experience may be considered.
• Eyecare or optical practice leadership experience preferred.
• Optician certification preferred.
• Demonstrated ability to lead, coach, develop, and hold team members accountable.
• Ability to guide team members across multiple practice functions and levels of experience.
• Strong communication, coaching, observation, and follow-up skills.
• Ability to analyze reports, trends, business gaps, patient feedback, and performance data.
• Ability to connect business results to team behaviors, patient care, and operational execution.
• Ability to think strategically while also identifying specific behaviors, process gaps, and coaching opportunities.
• Ability to manage competing priorities in a fast-paced patient care environment.
• Ability to learn software quickly and support team adoption of current and future practice technology.
• Adaptability supporting evolving systems, tools, and AI-enabled technology within the practice.
• Ability to partner effectively with Optometrists, District Managers, practice staff, and support teams.

Responsibilities

• Lead daily practice operations, patient flow, staffing, scheduling, labor planning, service execution, and operational consistency across the practice.
• Serve as the primary on-site floor leader by supporting team alignment, patient needs, service recovery, and real-time operational priorities throughout the day.
• Establish clear expectations for practice staff and ensure team members understand daily priorities, role responsibilities, patient care standards, and performance goals.
• Partner with the Optometrist to support exam flow, clinical support expectations, required medical services, patient handoffs, team readiness, and evolving service offerings.
• Lead, coach, develop, recognize, and hold practice team members accountable for performance, patient care standards, service behaviors, and role expectations.
• Support new hire development, ongoing training, company initiatives, technology updates, process changes, and practice-level learning needs.
• Reinforce exceptional patient service behaviors that support trust, clear communication, timely follow-up, and a smooth patient experience.
• Monitor patient feedback, service trends, communication gaps, remake opportunities, and operational barriers that may impact patient experience or business performance.
• Review daily, weekly, and monthly results to identify performance trends, gaps, risks, and opportunities.
• Partner with the District Manager to support sales, margin, payroll, profitability, patient experience, operational goals, and practice growth.
• Communicate key business priorities to the practice team in a way that connects results to behavior, patient care, and operational execution.
• Use reports, observations, and trend data to identify opportunities across patient access, optical service, staffing, payroll, patient experience, and operational efficiency.
• Learn and adapt quickly to practice systems, reporting tools, patient care technology, operational software, and evolving digital workflows.
• Support team adoption of current and future systems, software updates, workflow changes, and AI-enabled tools as they are introduced into the practice environment.
• Ensure operational accuracy across systems, patient transactions, benefit-related workflows, documentation, orders, reporting, communication, and service follow-through.
• Support company policies, compliance expectations, asset protection, loss prevention, confidentiality, and operational standards.
• Share best practices and support company initiatives that improve practice performance, patient care, team development, and operational consistency.
• Performs other duties as needed and as assigned by field leader.

Skills

Leadership experience

Healthcare/optical leadership

Staff coaching

Operations management

Education

High school diploma or equivalent

Job description

AEG is seeking a Practice Manager to inspire, develop and support the entire team, deliver exceptional patient care, and achieve meaningful business results. The Practice Manager will create an environment where people feel seen, supported, challenged, and celebrated, with accountability and compassion guiding performance and growth.

You will lead daily operations, patient flow, staffing and scheduling, coach team members, manage priorities, and ensure alignment to patient care standards.