Enterprise Solutions Product Marketing Lead

Hitachi Vantara Corporation; Canton (ME); Hybrid; USD 110,000 - 120,000; Full time

Job summary

Hitachi Vantara is seeking a product marketer to own go-to-market strategies for Business Applications and Databases, translating complex tech into compelling market narratives and practical sales tools.

You will drive cross-functional alignment across product, sales, and partners, delivering assets and enablement to accelerate customer conversations and win strategies. This role offers exposure to data infrastructure, cloud, AI, and cyber resilience initiatives.

Qualifications

• 3–5 years in product marketing, solutions marketing, product management, or related enterprise B2B tech marketing roles.
• Ability to translate complex technical capability into clear positioning, messaging, and customer-facing content.
• Experience building solution-oriented assets like web pages, data sheets, presentations, and enablement materials.
• Experience working in a global enterprise technology environment with multi-stakeholder buy-in.

Responsibilities

• Domain go-to-market strategy and execution for Business Applications & Databases.
• Develop value propositions that translate tech capability into outcomes for buyers, sellers, and partners.
• Create customer-facing assets (pages, profiles, data sheets, presentations) for sales use.
• Enable sales and partners with assets and readiness across the buyer journey.
• Lead cross-domain go-to-market plans across Data & Cyber Resilience and Virtualization & Cloud.
• Collaborate with product, sales, technical, partner, and marketing teams on messaging, content, and launches.
• Gather customer, market, competitive, analyst, and field input to sharpen differentiation.
• Deliver multiple high-quality outputs on a strict timeline.

Skills

Product marketing

Go-to-market planning

Messaging & positioning

Sales enablement

Cross-functional collaboration

Analytical thinking

Job description

Hitachi Vantara is seeking a product marketer to own go-to-market strategies for Business Applications and Databases, translating complex tech into compelling market narratives and practical sales tools.

You will drive cross-functional alignment across product, sales, and partners, delivering assets and enablement to accelerate customer conversations and win strategies. This role offers exposure to data infrastructure, cloud, AI, and cyber resilience initiatives.