Enterprise Lead Gen & SDR — MSP/EOR Solutions

Aleron; Buffalo (NY); Hybrid; USD 65,000 - 73,000; Full time

Benefits offered by this job

Health insurance

HSA

Dental insurance

Disability insurance

Life insurance

Vision insurance

401(k)

PTO & holidays

Job summary

Broadleaf Results, an Aleron company, seeks a proactive Business Development professional to generate enterprise MSP/EOR opportunities. You will build outbound and inbound campaigns, research target accounts, and nurture leads to create a healthy sales pipeline.

You will use LinkedIn Sales Navigator, ZoomInfo, and MS Dynamics to identify decision-makers, schedule meetings, and collaborate with senior BD leaders to close deals. Hybrid work supported.

Qualifications

• Two years of experience in new business development with cold calling/lead generation.
• One year of experience in workforce solution industry.
• One year of experience using MS Word and Excel.

Responsibilities

• Execute campaigns to generate and nurture qualified leads across email, social media, phone and other channels.
• Develop and refine the Ideal Customer Profile (ICP) and target accounts for large enterprise opportunities.
• Prospect using tools like LinkedIn Sales Navigator, ZoomInfo, and MS Dynamics to build contact lists and identify decision-makers.
• Conduct outreach to promote MSP and EOR solutions and generate RFP opportunities.
• Collaborate with VP/Director of Business Development and Marketing on campaigns, joint initiatives and events.
• Research target companies and manage CRM data to keep it accurate and validated.
• Qualify leads, schedule meetings for senior BD leaders, and advance opportunities through the funnel.
• Engage clients with timely follow-ups to build credibility and relationships.
• Support reporting on campaign effectiveness and lead generation metrics.
• Promote the Broadleaf brand at industry events and in communities.

Skills

Interpersonal skills

Written and verbal communication

Professional image

Tools

MS Word

MS Excel

Job description

Broadleaf Results, an Aleron company, seeks a proactive Business Development professional to generate enterprise MSP/EOR opportunities. You will build outbound and inbound campaigns, research target accounts, and nurture leads to create a healthy sales pipeline.

You will use LinkedIn Sales Navigator, ZoomInfo, and MS Dynamics to identify decision-makers, schedule meetings, and collaborate with senior BD leaders to close deals. Hybrid work supported.