Remote Lead Gen Specialist - Business Development

2020 Companies, Inc.; Dallas (TX); Remote; USD 65,000 - 70,000; Full time

Benefits offered by this job

Competitive salary

Paid weekly

DailyPay next-day pay

Medical, dental, vision benefits

401k with company matching

Scholarship opportunities

Employee Assistance Program

Paid Time Off and Holidays

Job summary

2020 Companies, Inc. is seeking a Lead Generation Specialist to build a consistent pipeline of qualified new-business opportunities.

The role involves research, outbound campaigns, and heavy use of HubSpot for contact management, with a strong emphasis on professional outreach across phone, email and LinkedIn. The ideal candidate excels at initiating conversations with decision-makers, sustaining persistence, and maintaining accurate CRM records.

Qualifications

• Demonstrated success in cold calling, outbound lead generation or similar high-volume sales role.
• Strong working knowledge of HubSpot including CRM administration, contact management and reporting.
• Experience using ZoomInfo for company research, contact identification, list building, and lead qualification.
• Strong proficiency with LinkedIn for prospect research, relationship development, and outbound outreach.
• Experience researching new industries, verticals, companies, and prospective buyers.
• Comfortable making a high volume of outbound calls, emails, and LinkedIn contacts every day.
• Excellent verbal and written communication skills.
• Charismatic, confident, professional, and comfortable initiating conversations with new prospects.
• Resilient and persistent, with the ability to hear “no” and continue prospecting.
• Strong ability to write and adapt sales scripts, emails and LinkedIn outreach.
• Exceptional record-keeping, organization, follow-through, and attention to detail.
• Ability to personalize outreach while maintaining high daily productivity.
• Proficiency with Microsoft Office and common sales productivity tools.

Responsibilities

• Research prospective clients, emerging markets, and new industry verticals.
• Identify companies, decision-makers, and relevant business contacts using LinkedIn, ZoomInfo, HubSpot, industry resources and other research tools.
• Build and manage targeted prospect lists and outbound campaigns.
• Complete a minimum of 50 outbound calls and 50 personalized prospecting emails each business day.
• Conduct consistent LinkedIn outreach, including connection requests, direct messages, follow-ups, and engagement with relevant prospects.
• Engage senior-level decision-makers through cold calling, email, LinkedIn, and professional networking.
• Qualify prospects based on business needs, decision-making authority, timing, program scope, and potential opportunity.
• Schedule qualified introductory meetings for Business Development and Client Solutions leaders.
• Develop, test, and refine call scripts, email templates, LinkedIn messages, value propositions, and objection-handling responses.
• Serve as a HubSpot administrative expert for lead-generation activities, including contact management, list segmentation, workflows, sequences, reporting, dashboards, and data quality.
• Record all calls, emails, LinkedIn outreach, responses, notes, follow-up activities, and lead-status changes accurately and promptly in HubSpot.
• Maintain a clean, organized CRM pipeline with a clear status and next step for every active prospect.
• Conduct persistent, professional follow-up across multiple communication channels.
• Partner with the Vice President of Client Solutions to prioritize industries, verticals, target accounts, and outreach campaigns.
• Track activity, response rates, qualified leads, meetings scheduled, conversion rates, and other performance metrics.
• Share market intelligence, prospect feedback, common objections, competitive insights, and emerging opportunities with leadership.
• Follow all applicable telephone, email, LinkedIn, privacy, and company communication requirements.

Skills

Cold calling

HubSpot administration

Research and prospecting

LinkedIn prospecting

Industry research

High-volume outreach

Communication skills

Persistence

Sales scripts writing

Record keeping

MS Office

Tools

HubSpot

ZoomInfo

LinkedIn

Job description

2020 Companies, Inc. is seeking a Lead Generation Specialist to build a consistent pipeline of qualified new-business opportunities.

The role involves research, outbound campaigns, and heavy use of HubSpot for contact management, with a strong emphasis on professional outreach across phone, email and LinkedIn. The ideal candidate excels at initiating conversations with decision-makers, sustaining persistence, and maintaining accurate CRM records.