Enterprise Field Marketing Lead - ABM & Demand Gen

Verkada Inc.; Phoenix (AZ); On-site; USD 120,000 - 170,000; Full time

Job summary

Verkada Inc. seeks a Senior Field Marketing Manager for Enterprise to act as the internal CMO for the Enterprise segment, shaping strategy and driving demand generation.

You will build pipelines by coordinating regional campaigns, events, and partner programs while aligning with sales leadership to reach revenue goals. You will enable the field with ABM programs, collaborate with product marketing, and lead high-impact demand generation initiatives across regional markets.

Qualifications

• Senior-level field marketing experience in the enterprise segment.
• Ability to shape strategy and drive demand generation.
• Proven track record of building pipelines with campaigns, events and partners.

Responsibilities

• Act as the internal CMO for the Enterprise segment, shaping strategy and driving demand generation.
• Build pipelines by coordinating regional campaigns, events, and partner programs.
• Collaborate with sales leadership to meet revenue goals.
• Enable the field with ABM programs and cross-functional support.
• Collaborate with product marketing and lead high-impact demand generation initiatives.
• Travel 30-40% to engage with clients and prospects.

Skills

Demand generation

ABM programs

Event management

Partner programs

Sales alignment

Job description

Verkada Inc. seeks a Senior Field Marketing Manager for Enterprise to act as the internal CMO for the Enterprise segment, shaping strategy and driving demand generation.

You will build pipelines by coordinating regional campaigns, events, and partner programs while aligning with sales leadership to reach revenue goals. You will enable the field with ABM programs, collaborate with product marketing, and lead high-impact demand generation initiatives across regional markets.