Enterprise Demand Gen Manager — ABM & Webinars (Remote)

Runway; United States; Remote; USD 110,000 - 170,000; Full time

Job summary

Runway is seeking an Enterprise Demand Generation Marketing Manager in the San Francisco area, with openness to remote candidates in the US. You will build and run programs that fill the pipeline by leveraging paid campaigns across LinkedIn, Google, Meta and content syndication.

The role also drives the webinar program end-to-end and collaborates with Sales on ABM plays. Ideal candidates have 3+ years of hands-on experience with paid campaigns, a proven webinar program, and strong ABM

Qualifications

• 3+ years of hands-on experience running paid campaigns on LinkedIn, Google or Meta.
• Experience building and scaling a webinar program that converts attendees into pipeline.
• Experience running ABM in close partnership with Sales.

Responsibilities

• Plan, launch and optimize paid campaigns across LinkedIn, Google, Meta and content syndication channels.
• Run the webinar program end to end, from topic selection to pipeline conversion.
• Partner with Sales to define target account lists and build tiered ABM plays.

Skills

Paid campaigns

Webinar program

ABM

Tools

LinkedIn Ads

Google Ads

Meta Ads

Job description

Runway is seeking an Enterprise Demand Generation Marketing Manager in the San Francisco area, with openness to remote candidates in the US. You will build and run programs that fill the pipeline by leveraging paid campaigns across LinkedIn, Google, Meta and content syndication.

The role also drives the webinar program end-to-end and collaborates with Sales on ABM plays. Ideal candidates have 3+ years of hands-on experience with paid campaigns, a proven webinar program, and strong ABM