Enrollment Systems Lead: CRM, Data & Training

Athens State University; Athens (AL); On-site; USD 51,000 - 76,000; Full time

Job summary

Athens State University seeks an Enrollment Systems Administrator who will lead the enrollment technology ecosystem, including CRM platforms and related systems for recruitment, admissions, and student success.

You will analyze data, design workflows, build dashboards, train end users, and drive cross‑functional process improvements to ensure reliable system performance and accurate data for strategic enrollment growth.

Qualifications

• Bachelor's degree in Information Technology, Computer Science, or a related field required.
• Minimum two years of technical or systems support experience.
• Experience with data analysis, system administration, reporting, and CRM management, preferably in higher education settings.
• Broad knowledge and understanding of higher education Admission, Financial Aid, and Enrollment processes and best practices.
• Experience with system analysis, data analytics, reporting, and data visualization.
• Demonstrated ability to manage new software systems and apply troubleshooting and analytical skills.

Responsibilities

• Compile and document data for applicant and enrollment reporting, trends analysis, and yield-strategy guidance.
• Analyze state, regional, and national demographic data to inform strategic enrollment planning.
• Develop dashboards and analytics for registration, admissions pipeline, and executive reporting.
• Perform routine data audits, validation, and data cleansing across CRM and enrollment systems.
• Serve as primary trainer for CRM end users, conducting onboarding, workshops, and documentation development.
• Provide documentation and training on consistent use of CRM and reporting tools to Admissions, Financial Aid, and other departments.
• Maintain shared governance knowledge to ensure coverage during staff absences.
• Map, analyze, and refine enrollment workflows to enhance efficiency and user experience.
• Lead or co-lead efforts to optimize CRM utilization across recruitment, admissions, and retention functions.
• Participate in cross-departmental meetings to gather feedback and identify system enhancement opportunities.
• Evaluate and recommend system and process modifications to improve performance and data integrity.
• Support essential Admissions functions during peak periods, including application processing and communications.
• Maintain open communication with internal and external stakeholders and promote collaborative working relationships.
• Complete other tasks as assigned.

Skills

Data analysis

CRM management

Reporting

Training users

Cross-functional collaboration

Education

Bachelor's degree in Information Technology, Computer Science, or related field

Master's degree

Tools

Salesforce

Slate

TargetX

Job description

Athens State University seeks an Enrollment Systems Administrator who will lead the enrollment technology ecosystem, including CRM platforms and related systems for recruitment, admissions, and student success.

You will analyze data, design workflows, build dashboards, train end users, and drive cross‑functional process improvements to ensure reliable system performance and accurate data for strategic enrollment growth.