Customer Relationship Management Coordinator

Kennesaw State University; Marietta (GA); Vor Ort; USD 58.000 - 65.000; Vollzeit

Zusammenfassung

Kennesaw State University in Marietta, GA is seeking a Customer Relationship Management Coordinator to support Enrollment Services with CRM administration, data quality, campaigns, reports and dashboards.

You will partner with the Director of Enrollment Services Solutions to enhance student engagement, recruitment, and retention through campaigns, training, and effective system changes.

Qualifikationen

• Bachelor’s degree from an accredited institution of higher education.
• One year of experience supporting and/or administering a CRM platform.
• Experience with CRM platforms and data integrity is preferred.

Aufgaben

• Oversee CRM platform operations including data imports, workflows, users, reporting and maintenance.
• Serve as primary CRM resource between end users, IT, and vendors to resolve issues and support enhancements.
• Collaborate with stakeholders to gather requirements and implement CRM solutions for enrollment objectives.
• Design and optimize CRM workflows, automations, communications, and business processes.
• Develop dashboards, reports, and analytics to support decision-making and resource allocation.
• Manage CRM data integrity, integrations, data feeds, and system configuration.
• Troubleshoot CRM issues and recommend process improvements.
• Create and manage CRM campaigns to support recruitment and engagement initiatives.
• Provide CRM training and ongoing user support with documentation and SOPs.

Kenntnisse

CRM administration

Data management

Training & support

Stakeholder collaboration

Ausbildung

Bachelor’s degree

Advanced degree

Tools

Slate

Salesforce/TargetX

Element451

Jobbeschreibung

Customer Relationship Management Coordinator

Enrollment Services, Kennesaw State University | Marietta, GA | Full-Time, Regular | Job ID 304605

Budgeted salary: $58,000 - $65,300 per year

Job Summary

Supports Enrollment Services and campus partners with CRM system administration tasks, such as user management, ensuring data quality, and creating and maintaining campaigns, reports, and dashboards in the institution’s CRM platform and related systems. Works with the Director of Enrollment Services Solutions to empower various channels to leverage technology to enhance student engagement, recruitment, and retention efforts. Identifies and addresses training needs, consults on best practices for implementing new initiatives, and communicates opportunities and system changes to a wide array of audiences, from end users to leaders.

Key Responsibilities

• Oversee and support the institution’s CRM platform, including data imports, workflow execution, user management, reporting, and system maintenance.


• Serve as the primary CRM resource and liaison between end users, IT, and third-party vendors to resolve issues and support system enhancements.


• Collaborate with stakeholders to gather business requirements and implement CRM solutions that support enrollment and institutional objectives.


• Develop, maintain, and optimize CRM workflows, automations, communications, and business processes.


• Design and maintain dashboards, reports, and analytics that support decision-making, resource allocation, and productivity tracking.


• Manage CRM data integrity, application integrations, data feeds, and system configuration.


• Research, troubleshoot, and resolve CRM-related issues, recommending process and technology improvements.


• Create and manage communication campaigns within the CRM platform to support recruitment, enrollment, and engagement initiatives.


• Provide CRM training and ongoing support to users, and maintain documentation, job aids, and standard operating procedures.

Required Qualifications

• Bachelor’s degree from an accredited institution of higher education.


• One year of experience supporting and/or administering a CRM platform.

Preferred Qualifications

• Advanced degree in a related field and data management abilities.


• Experience administering or supporting CRM platforms in higher education, such as Slate, Salesforce/TargetX, or Element451.


• Experience with other enrollment-related technologies, such as student information systems or student success platforms.