Director of Revenue Optimization & Growth

Hertz; Estero (FL); Hybrid; USD 180,000 - 240,000; Full time

Job summary

Hertz is seeking a Director of Strategic Optimization to lead cross-channel revenue management initiatives and partner with Sales, Marketing, Product, and CX. The role focuses on optimizing brand portfolio performance, integrating RM insights into decision-making, and expanding revenue streams through data-driven strategies.

Hybrid work arrangement requires regular office presence with occasional remote work.

Qualifications

• Bachelor’s degree in business intelligence, project management, business analytics or related field and 5 years of experience as a Director, Strategic Optimization or related, performing commercial revenue management or logistics.
• Experience driving initiatives across product, marketing, sales, leveraging KPIs as indicators of success, including price elasticity.
• Experience testing statistical analysis from regression to A/B testing;
• Experience using machine learning methodologies to optimize pricing experience.
• Experience using a project charter tool (MS Project, Asana, Jira) for commercial development.
• Experience conducting analyses and using Tableau and SQL to drive business decisions.
• Experience performing automation of analytical processes using Python.

Responsibilities

• Oversee the development and execution of strategies to manage and grow the brand portfolio and drive engagement and long-term growth.
• Ensure seamless integration of revenue management insights into business decision-making using data-driven strategies.
• Lead development of new revenue streams and optimize revenue generation with demand-aligned launches.
• Leverage gamification, product bundling, cross-selling, up-selling, and expansion to grow customer base and .com traffic.
• Ideate and implement promotional strategies to grow the membership base and maximize Revenue per Use (RPU).
• Define initiative owners and ensure a steady information flow to stakeholders.
• Serve as the connector between RM, Sales, Marketing, Product, and CX for alignment and optimization.
• Hybrid role requiring regular office presence with optional work-from-home as needed.

Skills

Business analytics

KPIs & elasticity

Python

Tableau

SQL

Machine learning

Project management

Education

Bachelor’s degree in business analytics/related field

Master’s degree (or foreign equivalent)

Tools

MS Project

Asana

Jira

Tableau

SQL

Python

Job description

Hertz is seeking a Director of Strategic Optimization to lead cross-channel revenue management initiatives and partner with Sales, Marketing, Product, and CX. The role focuses on optimizing brand portfolio performance, integrating RM insights into decision-making, and expanding revenue streams through data-driven strategies.

Hybrid work arrangement requires regular office presence with occasional remote work.