Director of Private School Admissions & Membership

Crossover; Park City (UT); On-site; USD 90,000 - 130,000; Full time

Job summary

Alpha School is hiring for a Director of Membership to own the admissions journey for a single campus, from inquiry through day one. You will manage 20+ active families at different stages, conduct tours and shadow days, and deliver admissions decisions in person.

Ideal candidates have led in-person tours for affluent families, used AI in client workflows, and thrived in a high-expectation, on-site environment at a private K-12 network.

Qualifications

• 3+ years in a client-facing role where a family was the buyer at $25,000+ per client.
• You have personally owned a client, admissions, or membership journey from first inquiry through the commitment decision.
• Managed 7+ client relationships at once in a CRM, database, or tracking system.
• You have told a prospective client not to buy, enroll, or join because it was not the right fit.
• You have used AI tools in a client-facing workflow.
• You communicate concisely and professionally in live conversations with executives, high-net-worth individuals, or other demanding clients.
• You have personally led polished in-person tours, presentations, meetings, or hosted experiences for affluent families or high-profile visitors.
• You can build a multi-touch relationship over 30+ days and stay engaged with families not ready to enroll.
• You have owned a measurable enrollment, revenue, membership, or high-value customer-acquisition target.

Responsibilities

• Owning the membership journey for every prospective family, from first inquiry through onboarding, and running a real needs assessment before you present anything.
• Carrying 20 or more active families at once, answering every inquiry promptly and reviewing applications daily.
• Leading campus tours, open houses, info sessions, and shadow days that show families exactly who this is and is not for.
• Forming the admit or decline recommendation and delivering the decision to the family yourself.
• Keeping HubSpot and the student information system (SIS) current after every interaction, using AI tools like ChatGPT or Claude for prep and summaries, and reporting pipeline health to leadership weekly.

Tools

HubSpot

SIS

Job description

Alpha School is hiring for a Director of Membership to own the admissions journey for a single campus, from inquiry through day one. You will manage 20+ active families at different stages, conduct tours and shadow days, and deliver admissions decisions in person.

Ideal candidates have led in-person tours for affluent families, used AI in client workflows, and thrived in a high-expectation, on-site environment at a private K-12 network.