Director of Marketing Operations & Growth Analytics

Brex; New York (NY); Hybrid; USD 185.000 - 232.000; Vollzeit

Benefits dieser Stelle

Hybrid work environment

Remote work up to four weeks per year

Zusammenfassung

Brex is seeking a seasoned Marketing Operations leader to own the end-to-end funnel from demand capture to sales handoff. You will lead the team that designs scalable workflows, owns Martech integrations (Marketo, Salesforce, LeanData), and drives data governance and measurement across enterprise and self-serve motions.

The role requires 8+ years in marketing operations with 3+ years of leadership, plus SQL/BI fluency and vendor management.

Qualifikationen

• 8+ years in marketing operations or growth operations, including 3+ years leading a team.
• Measurable improvements to lead-to-meeting conversion, with experience supporting both enterprise sales and self-serve or product-led motions.
• Deep hands-on architecture experience in Marketo or an equivalent marketing automation platform, plus strong Salesforce fluency and shared platform ownership with Revenue Operations.
• Experience designing scalable lifecycle, scoring, routing, campaign taxonomy, and data governance practices.
• Strong measurement judgment, including understanding attribution limitations, plus SQL and BI fluency to investigate performance independently.
• A track record of using pipeline or forecast models to inform decisions and aligning cross-functional partners on execution.
• Experience managing martech vendors and increasing team capacity through automation and reusable processes.

Aufgaben

• Own the end-to-end marketing funnel from demand capture through sales handoff, including qualification, enrichment, scoring, routing, automation, and measurement.
• Partner with SDR, RevOps, Product, Engineering, and Data Science to improve funnel throughput, speed-to-lead, conversion, and reliability.
• Design scalable workflows across sales-led and self-serve motions, including emerging Capital One lead sources.
• Own the marketing technology ecosystem and integrations across Marketo, Salesforce, LeanData, web/CMS, analytics, advertising, and other GTM platforms.
• Set the architecture and operating standards that ensure systems are scalable, reliable, and connected.
• Lead major platform improvements and evaluate new capabilities, including CDP and AI-enabled workflows.
• Own the quality and governance of marketing and prospect data, including identity, enrichment, segmentation, taxonomy, and attribution.
• Establish trusted funnel and performance measurement in partnership with RevOps, Finance, Data, and Engineering.
• Translate data into recommendations that improve marketing efficiency, sales handoffs, and investment decisions.
• Lead and develop the Marketing Operations team while establishing clear priorities, operating rhythms, service levels, and accountability.
• Build scalable processes for intake, prioritization, capacity planning, documentation, and execution.
• Serve as a highly autonomous thought partner to Growth Marketing leadership and drive alignment across Marketing, Sales, RevOps, Product, Engineering, and Finance.

Kenntnisse

Marketing operations

Team leadership

Sales/Marketing alignment

SQL

BI fluency

Marketo

Salesforce

Data governance

Tools

Marketo

Salesforce

LeanData

Qualified

Hex

Jobbeschreibung

Brex is seeking a seasoned Marketing Operations leader to own the end-to-end funnel from demand capture to sales handoff. You will lead the team that designs scalable workflows, owns Martech integrations (Marketo, Salesforce, LeanData), and drives data governance and measurement across enterprise and self-serve motions.

The role requires 8+ years in marketing operations with 3+ years of leadership, plus SQL/BI fluency and vendor management.