Director of Growth Marketing Analytics

Cboe Global Markets

New York (NY)

On-site

USD 150,000 - 230,000

Full time

14 days+

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Benefits offered by this job

Health insurance

Paid time off

401(k) match

Employee stock purchase plan

Tuition assistance

Volunteer opportunities

On-site gyms

Job summary

Cboe Global Markets in New York is seeking a Director of Growth Marketing Analytics to lead measurement strategy and performance insights across the digital marketing ecosystem. You will own the analytical framework that connects paid, owned, and earned media investment to business outcomes, translating data into decisions for senior stakeholders including EVP and C‑suite audiences.

The role partners with content strategy, paid media, web/CMS, and agency teams to ensure rigorous measurement and

Qualifications

10+ years in marketing analytics or digital measurement.
5+ years in a leadership role, presenting to executives.
Experience with analytics platforms and CMS-driven measurement.
Strong ability to translate data into decision-ready narratives.

Responsibilities

Own end-to-end measurement strategy across paid, organic, web, and email.
Build executive-ready reporting frameworks translating metrics into revenue narratives.
Define KPIs, budgets, and ROI models for major initiatives with agencies.
Establish governance for tracking and data quality across platforms.
Identify measurement gaps and drive solutions with data and IT stakeholders.
Be the analytical thought partner for content, paid, and web teams.
Represent marketing analytics in cross-functional forums.