Director, Media Strategy & Growth

Starcom

New York (NY)

On-site

USD 121,000 - 194,000

Full time

2 days ago
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Benefits offered by this job

Paid family care
Adoption, surrogacy and fertility支持
Pet adoption support
Employee assistance programs
Tuition assistance
Flexible time off
Matching gifts
Flexible working arrangements
Work Your World program
Business Resource Groups

Job summary

Starcom is seeking a Director of Media Planning in New York to lead multi-channel campaigns and drive client strategy. You will oversee team performance, strengthen senior client partnerships, and translate strategic insights into effective audience plans across channels.

You will collaborate with analytics and research teams to identify opportunities, mentor staff, and ensure timely, high-quality delivery for large brand portfolios in a fast-paced environment.

Qualifications

  • 7–10+ years of media planning experience.
  • 5+ years of management experience.
  • Ability to plan campaigns from audience to KPI and flight.
  • Strong analytics to inform planning and strategy.
  • History of identifying media opportunities and presenting to clients.
  • Experience monitoring and improving the media planning process.
  • Ensuring adoption of best-in-class tools and systems for media processes.
  • Portfolio management of paid media for a large brand.

Responsibilities

  • Maintain in-depth knowledge of current media industry news and brand objectives.
  • Lead the team and day-to-day client interaction and grow client relationships.
  • Write and deliver strategies and POVs and translate into audience plans.
  • Collaborate with analytics, research, and investment/operations teams for flawless execution.
  • Guide team with vision, direction and support to align with goals.
  • Demonstrate strong problem solving and technical understanding when needed.

Skills

Media planning
Management
Strategic planning
Analytics
Client relationships
Opportunity identification
Process improvement
Paid media portfolio

Job description

Starcom is seeking a Director of Media Planning in New York to lead multi-channel campaigns and drive client strategy. You will oversee team performance, strengthen senior client partnerships, and translate strategic insights into effective audience plans across channels.

You will collaborate with analytics and research teams to identify opportunities, mentor staff, and ensure timely, high-quality delivery for large brand portfolios in a fast-paced environment.

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