Director, Data-Driven Media Strategy & Growth

Omnicom Media; New York (NY); On-site; USD 130,000 - 170,000; Full time

Job summary

Omnicom Media in New York, NY is seeking a senior strategy and planning professional to lead data-driven media strategies and channel mixes for client challenges. You will integrate traditional and digital media, collaborate with Search, Social, Analytics, and Account teams, and present recommendations in live client meetings, including new business opportunities.

You’ll leverage syndicated, proprietary, and historical resources, tailor strategies to geographic markets, and prioritize high-value

Qualifications

• Must have strong strategic thinking and leadership abilities.
• Experience integrating Traditional & Digital media channels.
• Ability to work with cross-functional teams and present to clients.

Responsibilities

• Assess client briefs and category dynamics to develop customized media strategies.
• Lead development of integrated, data-driven media plans using syndicated, proprietary & historical data.
• Collaborate with Subject Matter Experts (e.g., Search, Social, Analytics) and Account teams during plan development.
• Present media assignments and recommendations in live client meetings, including new business proposals.

Job description

Omnicom Media in New York, NY is seeking a senior strategy and planning professional to lead data-driven media strategies and channel mixes for client challenges. You will integrate traditional and digital media, collaborate with Search, Social, Analytics, and Account teams, and present recommendations in live client meetings, including new business opportunities.

You’ll leverage syndicated, proprietary, and historical resources, tailor strategies to geographic markets, and prioritize high-value