Director, HCP Insights & Market Strategy

MoonLake Immunotherapeutics; Miami (FL); Presencial; USD 180.000 - 240.000; Jornada completa

Descripción de la vacante

MoonLake Immunotherapeutics is seeking a Director of HCP Insights to lead primary market research and generate insights shaping branding, messaging, and launch strategy for hidradenitis suppurativa. You will design end-to-end studies and translate findings into actionable recommendations for Marketing, Medical, and Market Access.

Ideal candidates have 6+ years in HCP insights, strong ability to synthesize data into business impact, and experience with immunology/dermatology.

Formación

• Bachelor's degree required and advanced degree preferred.
• 6+ years of experience in primary market research and HCP insights.
• Experience leading end-to-end primary market research across qualitative and quantitative methods.
• Experience in immunology/dermatology or related illness area preferred.
• Experience managing external research vendors including scoping, methodology, budget, and quality control.

Responsabilidades

• Lead research to identify HCP behaviors, attitudes, treatment drivers, barriers, and unmet needs in HS.
• Design and lead end-to-end primary market research for positioning, messaging, and launch strategy.
• Test concepts and messages to pressure-test value proposition and campaigns.
• Monitor competitive intelligence and inform strategy with insights and performance data.
• Partner with Marketing, Medical, and Market Access to translate findings into actionable recommendations.
• Provide insight-based inputs to long-range and launch forecasting assumptions.
• Manage external research vendors and budgets to ensure quality and timeliness.
• Conduct ongoing market research to track HCP perceptions and prescribing behavior post-launch.

Conocimientos

Research design

Synthesis & storytelling

Insight translation to business

Stakeholder collaboration

Educación

Bachelor's degree

Advanced degree preferred

Herramientas

Qualitative & Quantitative methods

Descripción del empleo

MoonLake Immunotherapeutics is seeking a Director of HCP Insights to lead primary market research and generate insights shaping branding, messaging, and launch strategy for hidradenitis suppurativa. You will design end-to-end studies and translate findings into actionable recommendations for Marketing, Medical, and Market Access.

Ideal candidates have 6+ years in HCP insights, strong ability to synthesize data into business impact, and experience with immunology/dermatology.