Director, Demand Generation & ABM (B2B SaaS)

Sectigo; Scottsdale (AZ); Híbrido; USD 160.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Bonus structure

Hybrid work model

Descripción de la vacante

Sectigo in Scottsdale is seeking a seasoned Demand Generation Leader to scale our B2B marketing efforts. You will own the pipeline and lead integrated campaigns across digital, field, and partner channels to drive revenue.

This role requires a strong background in B2B SaaS marketing, ABM, and CRM tools like Salesforce and HubSpot. You will build a high-performing team, partner with sales, and continuously optimize programs with data-driven insights.

Formación

• 10+ years in B2B demand generation with leadership experience.
• Strong background in B2B SaaS and/or security software industries.
• Experience designing and delivering integrated, multi-channel campaigns across digital, field, partner and lifecycle programs.
• Working knowledge of marketing automation and CRM tools such as Salesforce and HubSpot.

Responsabilidades

• Own Marketing's pipeline through integrated, multi-channel campaigns.
• Define and lead account-based strategy engaging target accounts.
• Align sales and marketing for cohesive follow-up and account plans.
• Lead and develop a high-performing marketing team.
• Monitor KPIs and optimize campaigns with data-driven insights.

Conocimientos

B2B SaaS marketing

Account-based marketing

Campaign management

Team leadership

Data-driven decisions

Strategic thinking

Educación

Bachelor's degree in Marketing

MBA preferred

Herramientas

Salesforce

HubSpot

6sense

Demandbase

Descripción del empleo

Sectigo in Scottsdale is seeking a seasoned Demand Generation Leader to scale our B2B marketing efforts. You will own the pipeline and lead integrated campaigns across digital, field, and partner channels to drive revenue.

This role requires a strong background in B2B SaaS marketing, ABM, and CRM tools like Salesforce and HubSpot. You will build a high-performing team, partner with sales, and continuously optimize programs with data-driven insights.