Director, AI-Driven Brand Marketing & Growth

Radiometer

Boston (MA)

On-site

USD 160,000 - 195,000

Full time

13 days ago
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Benefits offered by this job

Paid time off
Medical/dental/vision insurance
401(k)

Job summary

Danaher seeks a Director, Digital Brand Marketing & AI Strategy to translate global brand strategy into high‑performing digital experiences across channels. Hybrid role based in Boston Seaport or Washington, DC, on‑site.

You will embed AI into content, lead global digital content strategy, and operate with DBS discipline to drive measurable business growth through cross‑functional collaboration.

Qualifications

  • 8–12+ years in digital marketing, growth, or brand activation roles.
  • Proven experience managing global, multi‑channel digital ecosystems.
  • Strong understanding of: brand strategy, storytelling, and performance marketing (SEO/SEM/AEO).
  • Data‑driven marketer skilled in AI‑enabled marketing, analytics, measurement, and agile optimization.
  • Travel up to 15% to other Danaher sites and conferences.

Responsibilities

  • Lead end‑to‑end strategy and execution across all digital channels and content platforms.
  • Embed AI into content creation, personalization, and optimization at scale.
  • Drive global content strategy to enable growth and cross‑region alignment.
  • Establish KPIs and dashboards; iterate to improve speed, quality, and impact.

Skills

Digital marketing
AI strategy
Brand strategy
Growth marketing
Performance marketing
Content strategy

Job description

Danaher seeks a Director, Digital Brand Marketing & AI Strategy to translate global brand strategy into high‑performing digital experiences across channels. Hybrid role based in Boston Seaport or Washington, DC, on‑site.

You will embed AI into content, lead global digital content strategy, and operate with DBS discipline to drive measurable business growth through cross‑functional collaboration.

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