Digital Strategic Account Manager

Nexstar Media Group, Inc.; Birmingham (AL); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group, Inc. in Birmingham, AL is seeking an Integrated Digital Specialist to lead digital marketing services sales and drive revenue growth.

You will develop go-to-market strategies, manage key client relationships, and grow business from existing accounts. The role requires a track record in media or digital marketing sales, strong presentation skills, and the ability to collaborate with the market’s sales team to exceed targets.

Qualifications

• Experience in digital marketing or media sales preferred.
• Ability to develop go-to-market sales strategies and execute them.
• Proven ability to exceed sales targets and grow revenue.

Responsibilities

• Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets
• Establish, maintain and grow meaningful client relationships
• Generate new digital marketing services business and grow business from existing clients

Skills

Digital marketing sales

Client relationship management

Sales strategy & execution

Communication skills

Interpersonal skills

Education

BA/BS in Marketing/Advertising/Communications

Tools

CRM software

Microsoft Office

Google Ads

Job description

The Integrated Digital Specialist is the digital marketing services sales lead.

• Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets
• Establish, maintain and grow meaningful client relationships
• Generate new digital marketing services business and grow business from existing clients

Requirements & Skills:

• BA or BS in Business Marketing, Advertising or Communications preferred
• 3+ years of digital marketing or media sales preferred
• Significant knowledge of the local digital marketing services product offering and effective use for clients
• Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
• Effective communication and client presentation skills
• Ability to interact with high-level decision makers
• Ability to execute in an organization through collaboration and a consultative process
• Excellent follow-up, strong organizational skills and attention to detail
• Proven ability to meet and exceed sales goals
• Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)
• Be and effective partner with the market’s sales team in generating digital revenue