Digital Membership Campaign Lead

Human Rights Campaign; Washington (District of Columbia); On-site; USD 55,000 - 61,000; Full time

Job summary

Human Rights Campaign is seeking a Manager, Digital Membership in Washington, DC. You will support digital fundraising, advocacy, and engagement campaigns, coordinating with multiple teams to deliver timely, accurate communications across email, SMS, and web channels.

The role emphasizes audience segmentation, eCRM setup in Engaging Networks, landing page and email template creation, copy editing, QA, and reporting. A strong production focus and collaboration across departments are essential.

Qualifications

• Bachelor’s degree or equivalent work experience.
• Experience in online engagement or digital campaigns.
• Experience using membership databases or eCRM platforms.
• Strong editing, proofreading and QA skills.
• Ability to manage multiple assignments and meet deadlines.
• Excellent interpersonal and cross-departmental collaboration skills.
• Proficiency with MS Office and Google tools.
• Knowledge of digital fundraising and advocacy trends.

Responsibilities

• Provide technical and production support for national fundraising, membership, consumer marketing, direct mail, advocacy, electoral, and engagement campaigns, including email, SMS, landing pages, registration forms, action pages, and related collateral.
• Support campaign execution by building assets in Engaging Networks, coordinating approvals, routing content, testing links and forms, conducting quality assurance, preparing launch communications, and ensuring campaigns launch on time.
• Maintain audience segmentation processes, list-pull documentation, targeting criteria, and SOPs to support accurate campaign delivery.
• Serve as coordination point between Online Strategy and partner departments to align messaging and production needs.
• Track campaign metrics, compile performance results, and prepare reports to support fundraising and engagement efforts.
• Maintain accurate records of campaign performance, audience selections, testing results, and reporting materials.

Skills

Digital fundraising

Campaign management

Data analysis

Audience segmentation

Copy editing

Quality assurance

Communication

Education

Bachelor’s degree or equivalent

Tools

Engaging Networks

HTML basics

Google Workspace

Microsoft Office

Job description

Human Rights Campaign is seeking a Manager, Digital Membership in Washington, DC. You will support digital fundraising, advocacy, and engagement campaigns, coordinating with multiple teams to deliver timely, accurate communications across email, SMS, and web channels.

The role emphasizes audience segmentation, eCRM setup in Engaging Networks, landing page and email template creation, copy editing, QA, and reporting. A strong production focus and collaboration across departments are essential.