Digital Campaign Operations Specialist

Gray Media; New Orleans (LA); Vor Ort; USD 45.000 - 65.000; Vollzeit

Zusammenfassung

WVUE-TV/Gray Media in New Orleans is seeking a Digital Sales Coordinator to oversee digital advertising campaign onboarding, trafficking, and optimization across OTT/CTV, display, video, paid social, and mobile. You will work with the Sales team and Gray Digital Media Ad Ops to set up campaigns and verify launches.

You will monitor pacing and performance, troubleshoot GA4 and tracking tools, pull reports, reconcile billing, and support the sales team to maximize revenue while maintaining

Qualifikationen

• Experience in digital advertising operations, media, or a related field preferred.
• Familiarity with OTT/CTV, programmatic display, video, paid social, audience targeting, and mobile.
• Working knowledge of GA4, ad trafficking platforms, and order management systems a plus.
• Proficient in Microsoft Office, especially Excel and PowerPoint.
• Strong organizational, written and verbal communication skills.

Aufgaben

• Digital order entry with high accuracy across platforms and campaign types.
• Coordinate onboarding, trafficking, and campaign execution with Sales and Ad Ops.
• Monitor pacing, delivery, and performance across campaigns (OTT/CTV, display, video, paid social, mobile).
• Troubleshoot GA4, GTM, Business Manager, and related tracking for attribution accuracy.
• Pull and distribute regular campaign performance reports; reconcile third-party billing and impressions.

Kenntnisse

Digital advertising operations

Digital marketing products

GA4 knowledge

Excel

PowerPoint

Organization

Communication

Multitasking

Tools

GA4

Ad trafficking platforms

Order management systems

Jobbeschreibung

WVUE-TV/Gray Media in New Orleans is seeking a Digital Sales Coordinator to oversee digital advertising campaign onboarding, trafficking, and optimization across OTT/CTV, display, video, paid social, and mobile. You will work with the Sales team and Gray Digital Media Ad Ops to set up campaigns and verify launches.

You will monitor pacing and performance, troubleshoot GA4 and tracking tools, pull reports, reconcile billing, and support the sales team to maximize revenue while maintaining