Developer Growth Marketer: Events, Campaigns & Content

Kos Ai; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

401k matching

Competitive Equity

Healthcare, dental and vision coverage

FSA, ST/LT Disability, Voluntary Life

Carrot fertility benefits

20 days paid vacation + 10 holidays +

Job summary

WorkOS is seeking a Growth Marketing Generalist in San Francisco to own hands-on campaigns, events, and content that drive demand. You’ll partner with sales, design, and product to bring programs from brief to live, balancing technical messaging with a developer-focused audience.

You’ll manage end-to-end marketing execution, craft compelling copy, and measure program performance while building deep knowledge of our AI-native product suite and enterprise buyers.

Qualifications

• 2–4 years in a marketing role at a B2B software or technology company.
• Proven track record of end-to-end marketing execution.
• Able to manage multiple programs simultaneously and meet deadlines.
• Strong writing ability for a technical audience.
• Hands-on events experience, from small dinners to conferences.
• Comfortable with a modern marketing stack including marketing automation, CMS, and analytics.
• Demonstrates technical context to understand developer tools and buyer personas.
• Self-starter with startup experience, preferably in high-growth PLG environments.
• Experience marketing developer tools, infrastructure, or API products (bonus).

Responsibilities

• Support events logistics and execution for developer events, conferences, and dinners.
• Own timelines for creative assets and copy for growth programs.
• Draft variations of email copy, social posts, invites, and event materials.
• Track program performance and report on effectiveness.
• Ensure clean tracking foundations across UTMs and campaigns.
• Collaborate with sales on event follow-up and pipeline handoff; work with design/product on assets and messaging.
• Build knowledge of WorkOS products, developer audience, and AI-native customers.

Skills

Marketing

Project management

Writing

Events

Email tooling

Analytics

Domain understanding

Self-starter

AI-native tools

Startup experience

Tools

Marketing automation

CMS

Analytics tools

Job description

WorkOS is seeking a Growth Marketing Generalist in San Francisco to own hands-on campaigns, events, and content that drive demand. You’ll partner with sales, design, and product to bring programs from brief to live, balancing technical messaging with a developer-focused audience.

You’ll manage end-to-end marketing execution, craft compelling copy, and measure program performance while building deep knowledge of our AI-native product suite and enterprise buyers.