Demand Partnerships Lead, Programmatic Growth

Netflix; New York (NY); On-site; USD 240,000 - 350,000; Full time

Benefits offered by this job

Health plans

Stock option program

401(k) with employer match

Life insurance

Paid time off

Job summary

Netflix is seeking a Demand Partnerships Lead to manage and grow Netflix's demand partnerships across the US and Canada, owning day-to-day DSP partner relationships and driving performance. The role combines commercial execution with analytical thinking to deliver measurable value.

You will develop joint business plans, manage ROI models, and collaborate with Sales, Product, Marketing and Legal to ensure seamless execution and alignment with regional strategy.

Qualifications

• 8+ years of experience in partnerships, digital media, ad tech, or data strategy.
• Direct experience managing named DSP relationships, onboarding new partners and growing existing partnerships.
• Strong analytical thinker with ability to report on ROI and performance.
• Established network within streaming/CTV and programmatic advertising ecosystem.

Responsibilities

• Own the day-to-day management of Netflix's UCAN DSP partners; lead strategy and performance.
• Develop Joint Business Plans, manage ROI models, track spend and returns.
• Lead negotiations for long-term partnerships; advise internal teams on DSP capabilities.
• Build business cases for new opportunities with strategic fit and growth potential.
• Collaborate cross-functionally with Sales, Product, Marketing, Legal for seamless execution.
• Own performance reporting and data-driven optimization across DSPs.
• Identify and close new demand-side partnerships to accelerate deals.
• Stay ahead of industry trends and whitespace opportunities.
• Educate internal stakeholders as a regional DSP partnerships expert.

Skills

Partnerships & ad tech

DSP relationships

Strategic negotiation

Data analysis & ROI

Cross-functional collaboration

Communication & storytelling

Privacy-safe advertising knowledge

Job description

Netflix is seeking a Demand Partnerships Lead to manage and grow Netflix's demand partnerships across the US and Canada, owning day-to-day DSP partner relationships and driving performance. The role combines commercial execution with analytical thinking to deliver measurable value.

You will develop joint business plans, manage ROI models, and collaborate with Sales, Product, Marketing and Legal to ensure seamless execution and alignment with regional strategy.