Demand Gen Lead — B2B AI Growth & ABM

V7Labs; New York, Northern (NY, KY); Hybrid; USD 68,000 - 108,000; Full time

Job summary

V7 in London is seeking an experienced demand‑generation professional to turn product launches, customer stories and events into campaigns that create real pipeline. You'll work with sales, product, design and leadership to sharpen messaging across LinkedIn, email, landing pages and ABM campaigns.

This hands-on role requires 4–6 years of B2B tech marketing, excellent writing, and the ability to manage multiple channels while adapting to a fast-moving startup.

Qualifications

• 4–6 years' experience in demand generation, product marketing or growth at a B2B tech company.
• Strong writing, commercial thinking and storytelling.
• Proven ability to turn product launches into campaigns that drive pipeline.
• Knowledge of LinkedIn as a B2B growth channel and account-based marketing.
• Experience partnering with sales, product and design to align campaigns with priorities.

Responsibilities

• Own and optimise V7's LinkedIn presence across posts, updates and campaigns.
• Turn product launches, customer proof and events into go-to-market assets.
• Support ABM campaigns for priority accounts and segments.
• Collaborate with product and sales to explain launches to buyers clearly.
• Write sharp, commercially useful content for campaigns and sales enablement.
• Help manage pre/post-event marketing and nurture assets.
• Partner with design to create clear creative for campaigns and paid social.
• Track and analyse performance to improve future rounds.

Skills

Demand generation

Product marketing

Content marketing

Growth marketing

LinkedIn

ABM

Campaign management

Tools

HubSpot

LinkedIn Campaign Manager

Notion

Framer

Job description

V7 in London is seeking an experienced demand‑generation professional to turn product launches, customer stories and events into campaigns that create real pipeline. You'll work with sales, product, design and leadership to sharpen messaging across LinkedIn, email, landing pages and ABM campaigns.

This hands-on role requires 4–6 years of B2B tech marketing, excellent writing, and the ability to manage multiple channels while adapting to a fast-moving startup.