Data-Driven Lifecycle Marketing Architect

Inspira Education; New York (NY); On-site; USD 150,000 - 160,000; Full time

Benefits offered by this job

100% health, vision, and dental coverage

Flexible Paid-time Off

Learning and Development Budget

401k with matching

Diversity and inclusion programs

Job summary

Inspira Education in New York City is looking for a Lifecycle Marketing Manager to develop impactful marketing initiatives. In this in-person role, you’ll drive customer engagement and acquisition across the company’s brands.

The ideal candidate will possess strong lifecycle marketing expertise and experience with tools like HubSpot and Braze. This position offers growth opportunities and the chance to collaborate with dynamic teams to deliver results.

Benefits include comprehensive health coverage, flexible PTO, and professional development budgets.

Qualifications

• 6–8+ years of lifecycle marketing experience in high-consideration environments.
• 2–3 years managing high-performing teams.
• Proficiency in lifecycle marketing tools like HubSpot.

Responsibilities

• Own the strategy and execution of lifecycle marketing programs.
• Analyze cohort performance to refine strategies.
• Manage sophisticated email and SMS campaigns.

Skills

Data-driven marketing

Analytical mindset

Lifecycle marketing experience

HubSpot

Email/SMS marketing automation

Strong copywriting skills

Tools

Braze

Iterable

SQL

Job description

Inspira Education in New York City is looking for a Lifecycle Marketing Manager to develop impactful marketing initiatives. In this in-person role, you’ll drive customer engagement and acquisition across the company’s brands.

The ideal candidate will possess strong lifecycle marketing expertise and experience with tools like HubSpot and Braze. This position offers growth opportunities and the chance to collaborate with dynamic teams to deliver results.

Benefits include comprehensive health coverage, flexible PTO, and professional development budgets.