Data-Driven Digital Marketing Specialist

simera-talent; San Francisco (CA); Remote; USD 65,000 - 90,000; Full time

Job summary

simera-talent is seeking a Digital Marketing Specialist to develop, execute, and optimize strategies that elevate brand awareness, generate leads, and drive growth. The role requires expertise across search, social, email, and content marketing, plus strong analytics for continuous improvement.

You will manage campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms, conduct audience research, and collaborate with content and design teams to ensure consistent messaging.

Qualifications

• Experience managing digital marketing campaigns.
• Strong knowledge of digital marketing channels and performance optimization.
• Ability to analyze data and generate actionable insights.

Responsibilities

• Develop and execute digital marketing strategies across online channels.
• Manage and optimize campaigns on Google Ads, Meta Ads, LinkedIn, and others.
• Conduct keyword and audience research to identify growth opportunities.
• Create, coordinate, and optimize content for websites, social media, email, and ads.
• Monitor performance, budgets, and key metrics; report results.
• Perform A/B testing on ads, landing pages, and messaging to improve ROI.

Skills

Digital marketing

Campaign management

Analytics

A/B testing

Cross-functional collaboration

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

SEO tools

Job description

simera-talent is seeking a Digital Marketing Specialist to develop, execute, and optimize strategies that elevate brand awareness, generate leads, and drive growth. The role requires expertise across search, social, email, and content marketing, plus strong analytics for continuous improvement.

You will manage campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms, conduct audience research, and collaborate with content and design teams to ensure consistent messaging.