Data-Driven Digital Marketing Specialist

simera-talent; San Francisco (CA); On-site; USD 70,000 - 100,000; Full time

Job summary

simera-talent is seeking a Digital Marketing Specialist in San Francisco to develop and optimize digital campaigns across Google, Meta, LinkedIn, and other channels. You will conduct research, create content, and analyze data to drive lead generation and growth.

The ideal candidate will manage budgets, monitor performance, and collaborate with cross-functional teams to align marketing initiatives with business goals. A strong analytical mindset and experience with analytics tools are required.

Qualifications

• Candidates should have hands-on experience building and optimizing digital marketing campaigns.
• Strong knowledge of paid advertising across Google, Meta, LinkedIn, and other platforms.
• Experience with SEO, content marketing, email marketing, and analytics.
• Ability to analyze data, derive insights, and act on them to improve performance.

Responsibilities

• Develop and execute digital marketing strategies and campaigns across online channels.
• Manage and optimize campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms.
• Conduct keyword and audience research, and analyze competitive insights.
• Create, coordinate, and optimize digital content for websites, social media, email, and ads.
• Monitor performance metrics, budgets, and conversions; produce actionable insights.

Skills

Digital marketing

Paid ads

SEO/SEM

Analytics

A/B testing

Content marketing

Campaign management

Data analysis

Communication

Cross-functional collaboration

Education

Bachelor's degree

Marketing or related field

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

SEO tools

Job description

simera-talent is seeking a Digital Marketing Specialist in San Francisco to develop and optimize digital campaigns across Google, Meta, LinkedIn, and other channels. You will conduct research, create content, and analyze data to drive lead generation and growth.

The ideal candidate will manage budgets, monitor performance, and collaborate with cross-functional teams to align marketing initiatives with business goals. A strong analytical mindset and experience with analytics tools are required.