Data-Driven Analytics Lead – Insights & Strategy

PHD; New York (NY); On-site; USD 70,000 - 125,000; Full time

Job summary

PHD in New York is seeking a data and analytics leader to translate complex marketing data into actionable client insights. You will guide cross-functional teams, build measurement plans, and present strategic narratives to clients to drive business outcomes.

The role requires strong leadership, advanced analytics, and experience in audience-based marketing, budgeting, and ROI modeling in a fast-paced agency environment.

Qualifications

• A university degree and 5-7 years of data and analytics experience in advertising, management consulting, marketing or digital consulting.
• Knowledge of agency-side media campaign planning and execution is desirable but not required.

Responsibilities

• Build and understand the client's strategic issues and initiatives.
• Develop measurement plans and deliverables; ensure clear, actionable insights.
• Present reports and POVs to clients regularly by phone and in person.
• Lead, mentor and train analysts and managers.
• Design tests to measure the incremental impact of media on business outcomes.

Skills

Marketing analytics

Excel

PowerPoint

Budgeting

ROI modeling

Audience targeting

Data-driven advertising

Leadership

Statistical analysis

Presentation skills

Education

Bachelor's degree in a relevant field

Tools

SQL

Python

Tableau

Excel

Power BI

Job description

PHD in New York is seeking a data and analytics leader to translate complex marketing data into actionable client insights. You will guide cross-functional teams, build measurement plans, and present strategic narratives to clients to drive business outcomes.

The role requires strong leadership, advanced analytics, and experience in audience-based marketing, budgeting, and ROI modeling in a fast-paced agency environment.