Customer Data Strategist: Insights & Growth

Express & Bonobos; Columbus (OH); On-site; USD 70,000 - 100,000; Full time

Job summary

Express is seeking a Customer Data Analyst to understand and improve our customer health across new and existing segments. You will analyze KPIs, identify trends in acquisition, retention, and reactivation, and assess how product, shopping experience, and marketing impact customer behavior.

Collaboration with Marketing, Digital, E‑Commerce, and Technology teams is essential to translate data into actionable insights.

Qualifications

• Bachelor's degree in Analytics, Data Science, or related field; MBA a plus.
• 3–5+ years of data/marketing analytics experience.
• Experience with large customer databases and data extraction/analysis.
• Proficiency in data visualization and BI tools; strong Excel skills.
• Experience in ecommerce or digital-first environments preferred.

Responsibilities

• Analyze core customer file KPIs: acquisition, retention, reactivation, frequency, spend, LTV.
• Perform deep-dive analyses to explain drivers of trends and performance changes.
• Develop dashboards and reporting tools to track customer and marketing performance.
• Collaborate with Marketing, Digital, E‑Commerce, and Tech teams to translate data into insights.

Skills

Customer analytics

Data visualization

Excel

Google Analytics

CRM / marketing automation

BI tools

Statistical analysis

Education

Bachelor's in Analytics / Data Science

MBA or related advanced degree (a plus)

Tools

Google Analytics

CRM / marketing automation

BI tools

Excel

Job description

Express is seeking a Customer Data Analyst to understand and improve our customer health across new and existing segments. You will analyze KPIs, identify trends in acquisition, retention, and reactivation, and assess how product, shopping experience, and marketing impact customer behavior.

Collaboration with Marketing, Digital, E‑Commerce, and Technology teams is essential to translate data into actionable insights.