Customer Acquisition Specialist

United States Digital Space LLC; United States; On-site; USD 60,000 - 90,000; Full time

Job summary

The Hive Careers is seeking a Customer Acquisition Specialist to develop and execute strategies to attract new clients, expand the company’s customer base, and strengthen client relationships through proactive outreach. This role works with marketing and sales to generate leads, optimize funnels, and support onboarding for new customers.

Key duties include lead generation across channels, proactive client outreach, funnel optimization, data analysis of KPIs, collaboration with teams to ensure

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• 3-5 years of B2B customer acquisition, client outreach, sales, or marketing experience
• Experience with CRM software and marketing tools

Responsibilities

• Lead generation through multiple channels to identify potential customers.
• Proactive client outreach via email, phone, and social platforms to convert leads.
• Analyze and optimize the marketing funnel from awareness to conversion.
• Monitor KPIs and provide insights to guide strategic decisions.
• Collaborate with marketing and sales to align acquisition strategies.
• Oversee onboarding for new clients to ensure a positive start.
• Conduct market research to identify growth opportunities.
• Manage acquisition budgets to meet targets.

Skills

Analytical skills

Communication

CRM software

Team player

Self-motivated

Client relationship

Education

Bachelor's degree in Marketing or Business

Tools

CRM platforms

Marketing automation tools

Job description

Job Title: Customer Acquisition Specialist

Location: Caribbean Region

Job Level: Full-Time | Fully Remote (2-year renewable contract)

Job Summary

The Customer Acquisition Specialist at The Hive Careers is responsible for developing and executing strategies to attract new clients, expand the company's customer base, and strengthen client relationships through proactive outreach. This role works closely with the marketing and sales teams to generate leads, optimize conversion funnels, support client outreach initiatives, and ensure a seamless onboarding experience for new customers.

Key Responsibilities

• Lead Generation: Identify and engage potential customers through various channels, including digital marketing, social media, email campaigns, networking events, and direct outreach.
• Client Outreach: Conduct proactive outreach to prospective clients through email, phone calls, social platforms, and other communication channels to build relationships, introduce services, and convert leads into customers.
• Marketing Funnel Optimization: Analyze and improve the customer journey from awareness to conversion, ensuring efficient processes that maximize acquisition rates.
• Data Analysis: Monitor and evaluate key performance indicators (KPIs) related to customer acquisition and outreach efforts, providing regular reports and insights to guide strategic decisions.
• Collaboration: Work closely with the marketing and sales teams to align acquisition strategies with overall business objectives and maintain consistent messaging across all platforms.
• Customer Onboarding: Oversee the onboarding process for new clients, ensuring a positive experience that supports long-term relationships.
• Market Research: Stay informed about industry trends, competitor activities, and customer preferences to identify new growth opportunities.
• Budget Management: Manage acquisition budgets effectively, ensuring resources are allocated strategically to meet targets.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• Proven experience in customer acquisition, client outreach, sales, or marketing roles
• At least 3-5 years experience in B2B client acquisition

Key Skills

• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent communication and interpersonal skills
• Proficiency in CRM software and marketing tools
• Ability to work collaboratively in a team environment
• Self-motivated with a results-oriented approach
• Strong relationship-building and client engagement skill

Originally posted on Himalayas