CRM Marketing Manager - Email Campaigns & AI-Driven Growth

Live Nation Worldwide, Inc.; San Francisco (CA); Híbrido; USD 68 000 - 85 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health benefits

Free concert tickets

401(k) with company match

Caregiver leave

Tuition reimbursement

Volunteer time off

Stock reimbursement

Resumo da oferta

Live Nation Entertainment in San Francisco is seeking a marketing data specialist to support audience segmentation and AI-driven sales tools. You will lead email campaigns for multiple markets and help maintain training materials and Salesforce dashboards.

The role requires experience with ESPs, Salesforce Marketing Cloud, and strong data analysis to turn insights into actionable campaigns. A Bachelor’s degree is preferred and the position offers a dynamic, fast-paced environment.

Qualificações

• Bachelor’s degree preferred.
• Experience with ESPs and email marketing (Salesforce Marketing Cloud experience is a plus).
• Strong understanding of database concepts and segmentation.
• Knowledge of analytics tools such as Google Analytics and Tableau.
• Proficient in Microsoft Office, especially Excel.
• Experience with Photoshop or graphic design software preferred.
• Strong analytical and problem-solving skills with a willingness to learn and adapt.

Responsabilidades

• Assist with audience segmentation for various sales marketing initiatives.
• Lead the production of email marketing campaigns for designated markets based on guidelines.
• Facilitate AI-driven sales tools, including script writing, multivariate testing, and reporting.
• Monitor AI-driven sales tools and automations, reporting issues or opportunities for improvement.
• Maintain and update internal training materials and technical documentation reflecting current processes.
• Assist with reports and dashboards across Salesforce products.
• Perform routine data operations including imports, updates, deduplication, and hygiene tasks.

Conhecimentos

Email marketing

Analytical skills

Data interpretation

Formação académica

Bachelor’s Degree preferred

Ferramentas

Salesforce Marketing Cloud

Google Analytics

Tableau

Excel

Photoshop

Descrição da oferta de emprego

Live Nation Entertainment in San Francisco is seeking a marketing data specialist to support audience segmentation and AI-driven sales tools. You will lead email campaigns for multiple markets and help maintain training materials and Salesforce dashboards.

The role requires experience with ESPs, Salesforce Marketing Cloud, and strong data analysis to turn insights into actionable campaigns. A Bachelor’s degree is preferred and the position offers a dynamic, fast-paced environment.