CRM Marketing Manager: Email & AI-Driven Campaigns

Embedded Shishya

United States

Remote

USD 68,000 - 85,000

Full time

14 days+
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Benefits offered by this job

Health benefits
Free concert tickets
Paid time off
401(k) with company match
Tuition reimbursement

Job summary

Live Nation Entertainment is seeking a data-driven marketing professional to assist with audience segmentation for the Premium Sales line and to lead production of targeted email campaigns for designated markets.

You will help facilitate AI-driven sales tools, write scripts, run multivariate tests, and monitor performance while maintaining training materials and dashboards across Salesforce products. Collaboration with CRM leadership is essential.

Qualifications

  • Bachelor’s Degree preferred.
  • Experience with ESPs and email marketing (Salesforce Marketing Cloud a plus).
  • Strong understanding of database concepts and segmentation.

Responsibilities

  • Lead audience segmentation for sales marketing initiatives.
  • Lead production of email marketing campaigns for designated markets.
  • Facilitate AI-driven sales tools, including script writing, multivariate testing, and reporting.
  • Monitor AI-driven tools and automations for irregularities and opportunities.
  • Maintain and update internal training materials and technical documentation.
  • Assist with reports and dashboards across Salesforce products.
  • Perform routine data operations including imports, updates, deduplication, and hygiene tasks.
  • Reports to CRM Director - Premium Sales.

Skills

ESP & email marketing
Data analysis
Large data sets
Google Analytics
Tableau

Education

Bachelor’s degree preferred

Tools

Salesforce Marketing Cloud
Excel
Photoshop

Job description

Live Nation Entertainment is seeking a data-driven marketing professional to assist with audience segmentation for the Premium Sales line and to lead production of targeted email campaigns for designated markets.

You will help facilitate AI-driven sales tools, write scripts, run multivariate tests, and monitor performance while maintaining training materials and dashboards across Salesforce products. Collaboration with CRM leadership is essential.

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