CRM Casino Manager

Employers from Greece; United States; Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary & bonus

Learning & development funding

Private Medical insurance

Job summary

Campeón Gaming, a leading online casino and sports betting technology provider, seeks a Casino CRM Manager to lead strategic CRM campaigns across brands and manage the CRM team. You will drive advanced segmentation, retention initiatives, and ROI improvements while collaborating with product, marketing, and ops to optimize experiences.

The role emphasizes hands-on execution, campaign QA, and ongoing process improvements, with a hybrid work model and competitive compensation.

Qualifications

• Proven experience in CRM and online gaming with leadership of high‑performing teams.
• Expertise in designing, executing, and optimizing player-targeted campaigns using segmentation techniques.
• Strong analytical skills with KPI interpretation and campaign optimization.

Responsibilities

• Strategic Planning & Campaign Design – develop CRM strategies and promotional plans aligned with business goals.
• Team Leadership & Project Management – lead the CRM team, set priorities, track progress, and ensure campaign execution.
• Segmentation & Targeting – define and refine player segments for personalized campaigns.
• Cross‑Functional Collaboration – coordinate with internal teams to prepare, test, approve, and deliver campaigns on time.
• New Brand Launch Support – co-develop CRM strategies for new brands and integrate promotions.
• Quality Control & Issue Resolution – oversee QA, monitor live offers, and resolve issues.
• Performance Tracking & Optimization – monitor KPIs and player behavior to improve ROI.
• Continuous Improvement – identify opportunities to enhance processes and targeting.

Skills

CRM Leadership

Campaign Planning

Segmentation

Analytics

Stakeholder Management

English Proficiency

Tools

FastTrack

Optimove

Salesforce Marketing Cloud

Asana

Job description

at Campéon Gaming

At Campeón Gaming, we build the technology behind online casino and sports betting brands.

We provide an all-in-one platform that allows our partners to launch, run, and grow their own brand with our engine. From the technology to the day-to-day operations, we support everything needed to make a brand successful.

Our platform is fast, flexible, and designed to scale across regulated markets worldwide. Also, we offer managed services such as Payments, CRM, Customer Support, KYC & Fraud, Affiliates, and Casino & Sportsbook Management.

This allows our partners to focus on growing their brand, while we support the technology and core operational functions of the platform.

But what truly sets us apart is our people.

We are a team of 200+ Campeones from 17+ nationalities, bringing together diverse perspectives, ideas, and expertise. Our culture is rooted in being people-first, building trust, embracing meraki, fostering team spirit, and adopting a growth mindset, both as individuals and as a company.

We’ve been recognized among the Best Workplaces in Europe 2024, consistently ranked as a Best Workplace in Greece (2021–2025), certified as a Great Place to Work for 6 consecutive years, and awarded as Best Workplace for Women Hellas 2026 and Best Workplace in Tech Hellas 2025.

Ready to build this journey together? Your story starts here!

About the Role

The Casino CRM Manager is responsible for both the strategic development and hands‑on execution of promotional campaigns, player offers, and retention strategies across all online gaming brands. This role involves leading the CRM Casino team, managing advanced player segmentation and targeting, and driving process improvements with cross‑functional partners to maximize efficiency, ROI, and customer lifetime value, while monitoring performance against KPIs.

Responsibilities:

• Strategic Planning & Campaign Design – Collaborate with senior management to develop CRM strategies and design promotional plans, from targeted offers to brand‑wide campaigns, aligned with business goals.
• Team Leadership & Project Management – Lead the CRM team setting priorities, tracking progress, resolving blockers, and ensuring smooth execution of all campaigns.
• Segmentation & Targeting – Define and refine player segments to deliver personalized campaigns that drive engagement, retention, and loyalty.
• Cross‑Functional Collaboration – Coordinate with internal teams to prepare, test, approve, and deliver campaigns on time.
• New Brand Launch Support – Co‑develop CRM strategies for new brands, including welcome offers, brand‑specific promotions, and integration into existing campaigns.
• Quality Control & Issue Resolution – Oversee campaign QA, monitor live offers, and implement corrective actions when required.
• Performance Tracking & Optimization – Monitor KPIs and player behavior to refine campaigns, increase ROI, and improve overall efficiency.
• Continuous Improvement – Identify and implement opportunities to enhance processes, improve targeting, and optimize workflows.

Requirements:

• Proven experience in CRM and online gaming, with a strong track record of leading and developing high‑performing teams to deliver strategic campaigns.
• Expertise in designing, executing, and optimizing player‑targeted campaigns using advanced segmentation techniques.
• Strong analytical skills with KPI interpretation and campaign optimization to drive results.
• Fluent English, with excellent communication, collaboration, and stakeholder management skills across multiple teams.
• Proficient in Microsoft Office (Excel, PowerPoint) and CRM/project management tools such as FastTrack, Optimove, Salesforce Marketing Cloud, and Asana.
• Strong organizational, problem‑solving, and attention‑to‑detail skills to ensure accurate, timely, and high‑quality campaign delivery.

Nice‑to‑have:

• Experience with player lifecycle management, retention, and loyalty strategies.
• Knowledge of bonus structures, promotional mechanics, and budget management in iGaming.
• Familiarity with A/B testing and campaign optimization techniques.
• Understanding of regulatory requirements for marketing and player communications.

We got you covered here:

• Competitive salary & bonus
• Access to Learning programs as well as funding to educational programs of your choice
• Private Medical insurance & Access to a 24/7 Employee Assistance Program
• Monthly allowance for orders via the Wolt App & free drinks and snacks at the office
• Coverage of your public transportation expenses and gym membership
• Paid educational leave
• Hybrid working model
• Modern offices in the center of Athens
• 360 feedback for Constant personal and professional development
• 6 Company Extra Days off!

Diversity, Equity & Inclusion

At Campeón Gaming, we believe every story deserves to be heard and valued. We are proud signatories of the Diversity Charter Greece, reinforcing our commitment to a culture of equality, respect, and inclusion.

We welcome and celebrate people of all backgrounds, experiences, and perspectives. For us, diversity is not just a principle. It’s a strength that drives innovation, connection, and collective success.

Every story deserves a shared journey. Ready to be a Campeόn?