CRM Campaigns Specialist — Hybrid (US/Canada)

Bet365 Company; Denver (CO); Hybrid; USD 50,000 - 60,000; Full time

Job summary

bet365 is seeking a CRM Operations Associate to manage day-to-day promotions and lifecycle campaigns across the USA and Canada, with a hybrid work option. You will create communications, offer pages, test and execute CRM campaigns, localizing content to regulatory and brand standards while driving retention and loyalty.

The role leverages CMS tools and engagement platforms, requiring collaboration with stakeholders to ensure quality across channels.

Qualifications

• Experience in a CRM or marketing role is preferred.
• Strong organizational skills and attention to detail in a fast-paced environment.
• Familiarity with CMS and customer engagement platforms, plus collaboration with stakeholders.

Responsibilities

• Build, test, and optimize CRM campaigns across channels (email, in-app, push).
• Create and maintain offer content within a CMS.
• Execute, test, and monitor campaigns to ensure quality and regulatory compliance.
• Proofread content before publication and ensure brand alignment.
• Collaborate with stakeholders to meet department and company needs.

Skills

CRM experience

Organization

Attention to detail

Communication skills

Stakeholder collaboration

Tools

Contentful

Braze

Optimove

Monday.com

Job description

bet365 is seeking a CRM Operations Associate to manage day-to-day promotions and lifecycle campaigns across the USA and Canada, with a hybrid work option. You will create communications, offer pages, test and execute CRM campaigns, localizing content to regulatory and brand standards while driving retention and loyalty.

The role leverages CMS tools and engagement platforms, requiring collaboration with stakeholders to ensure quality across channels.