CPG Growth & Omnichannel Strategy Director

Powerdigitalmarketing; United States; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Base salary + commission opportunities

Medical, Dental, Vision insurance with

401(k) plan with employer contribution

Unlimited time off

WFH stipend

Employee Assistance Program (EAP)

US national holidays + mental health/休

Job summary

Power Digital is seeking an Associate Account Director to serve as the primary strategic partner for clients, owning performance narratives and identifying growth opportunities across DTC, retail, and Amazon. You will guide cross-channel marketing, translate data into insights, and lead teams to deliver measurable revenue growth.

The role requires 4–7 years in CPG/eCommerce/retail marketing, strong communication, and experience presenting to senior stakeholders.

Qualifications

• 4–7 years in CPG, ecommerce, or retail marketing.
• Experience managing client relationships day-to-day.
• Omnichannel measurement knowledge (MMM and incrementality).
• Strong written and verbal communication; able to present to director/VP-level stakeholders.
• Fluency across paid, SEO, content, and influencer channels.

Responsibilities

• Employ AI technologies to enhance and optimize business processes.
• Use Power Digital's Nova ecosystem related to your department.
• Lead weekly client calls on larger accounts; support PM-led calls on smaller accounts.
• Translate roadmap outputs into weekly account priorities; flag misalignment with strategy.
• Track performance across DTC, retail media, and Amazon ecosystems; surface insights to client and AD.
• Coordinate paid, SEO, content, influencer, and creative teams around a unified account strategy.
• Advise on channel mix and investment across DTC, retail, and Amazon; avoid cannibalization.
• Support the AD on quarterly strategy, renewal prep, and service expansion conversations.
• Build and maintain strong client relationships; aim for high retention.
• Work in Iris and nova daily; monitor performance data to surface issues early.
• Maintain Pulse cadence at 100%.

Skills

Client relationship management

Cross-channel marketing

Omnichannel measurement

Leadership presentation

Written and verbal communication

Team coaching

Iris platform

Nova ecosystem

Tools

Iris

Nova

Job description

Power Digital is seeking an Associate Account Director to serve as the primary strategic partner for clients, owning performance narratives and identifying growth opportunities across DTC, retail, and Amazon. You will guide cross-channel marketing, translate data into insights, and lead teams to deliver measurable revenue growth.

The role requires 4–7 years in CPG/eCommerce/retail marketing, strong communication, and experience presenting to senior stakeholders.