CPG & F&B SaaS Account Executive – Scale Insights

Adverb; San Francisco, New York (CA, NY); Hybrid; USD 120,000 - 240,000; Full time

Job summary

Outset is hiring an Account Executive for the CPG / Food & Beverage vertical in the United States. You will own the end-to-end sales process for a defined set of CPG and F&B accounts, driving new logos and expanding existing relationships across brands and regions.

Your primary buyers are Market Research and Consumer Insights teams. You will partner with Marketing, Product, and Customer Success to tailor demos, proposals, and playbooks that align with budgets, procurement cycles, and enterprise

Qualifications

• 5+ years of quota-carrying B2B SaaS sales experience.
• Proven experience selling into CPG / F&B accounts.
• Established network among Market Research and Consumer Insights leaders.
• Proven ability to run full-cycle enterprise sales.
• Track record of growing existing accounts across brands.
• Understanding of the CPG research ecosystem and agencies.
• Excellent communication and executive presence.
• Willingness to travel up to 40%.
• Bonus: experience selling research, analytics, or AI solutions.

Responsibilities

• Own the full sales cycle for named CPG and F&B accounts from prospecting to close.
• Land new logos and grow existing customers across brands, categories, and regions.
• Build relationships with Market Research, Consumer Insights, Brand and Category leaders.
• Lead discovery and demos connecting Outset to CPG research workflows.
• Create account plans mapping brands, buying centers, and budgets.
• Navigate enterprise sales processes including procurement and agency relationships.
• Maintain forecasting and pipeline visibility in Salesforce.
• Collaborate with Marketing to build targeted CPG plays.
• Work with Customer Success to drive adoption and expansion post-sale.
• Provide market feedback to Product and GTM to deepen vertical expertise.

Skills

B2B SaaS sales

CPG & F&B sales

Full-cycle sales

Enterprise relationships

Travel 40%

Education

Bachelor's degree

Tools

Salesforce

Job description

Outset is hiring an Account Executive for the CPG / Food & Beverage vertical in the United States. You will own the end-to-end sales process for a defined set of CPG and F&B accounts, driving new logos and expanding existing relationships across brands and regions.

Your primary buyers are Market Research and Consumer Insights teams. You will partner with Marketing, Product, and Customer Success to tailor demos, proposals, and playbooks that align with budgets, procurement cycles, and enterprise