Construction Equipment Sales Specialist

HOLT CAT; Victoria (TX); On-site; USD 70,000 - 100,000; Full time

Job summary

HOLT CAT in Victoria, TX is seeking a Sales Representative – General Construction to promote CAT machine sales within a defined territory, targeting agricultural, ranching, and general contractor customers. This role collaborates with our sales team to achieve territory goals and grow the customer base.

You will prospect new business, respond to customer needs, and deliver reports on sales activities. Extensive travel, plus 50+ hours weekly, with occasional evenings and weekends.

Qualifications

• Demonstrated selling techniques including prospecting, overcoming objections, and closing.
• Excellent selling, negotiating, and closing skills with ability to build long-term relationships.
• Proficient in MS Office (Word, Excel, Outlook) and related business tools.
• Ability to read, analyze, and interpret professional content and data.
• Knowledge of CAT products and product support services.

Responsibilities

• Identify and contact potential buyers to meet territorial goals.
• Develop new customers and grow existing accounts.
• Provide accurate sales reports and forecasts.
• Travel to customer locations and manage field activities.
• Deliver high-quality customer service and solutions.

Skills

Sales

Negotiation

Closing sales

MS Office

Customer relationships

Communication

Time management

Problem solving

Team collaboration

CAT products knowledge

Inventory management

Education

Bachelor’s Degree in Business or related field preferred

High school diploma or equivalent with some college coursework

Job description

HOLT CAT in Victoria, TX is seeking a Sales Representative – General Construction to promote CAT machine sales within a defined territory, targeting agricultural, ranching, and general contractor customers. This role collaborates with our sales team to achieve territory goals and grow the customer base.

You will prospect new business, respond to customer needs, and deliver reports on sales activities. Extensive travel, plus 50+ hours weekly, with occasional evenings and weekends.