Commercial Strategy & Analytics Lead — Atlanta

VetPlus; Atlanta (GA); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

401k match

Employer-paid health and dental cover

Job summary

VetPlus seeks a Commercial Executive in Atlanta to support the local delivery of the commercial strategy and act as the local representative of the Commercial Director. The role involves analysing market data, supporting sales teams, and ensuring programmes are executed locally within a global organisation.

This position suits an analytical graduate or early-career professional looking to develop a long-term career in commercial management, marketing or business operations with opportunities to

Qualifications

• Degree-level education, ideally in Business, Economics, Marketing, Commercial Management or a related field.
• Strong analytical and numerical skills.
• Confidence interpreting sales, customer and market data.
• Excellent organisational skills with the ability to manage multiple priorities.
• Strong communication and interpersonal skills.
• Ability to speak and write fluent English and local language.
• Commercial awareness and an interest in business performance and strategy.
• Experience in a commercial, sales support, marketing, business operations or analytical role.
• Experience producing reports and analysing business performance data.
• Knowledge of customer engagement, campaign delivery or market research would be advantageous.

Responsibilities

• Support the implementation of the Annual Business Plan within the local market.
• Monitor progress against agreed objectives and provide regular performance updates.
• Identify risks, opportunities and areas for improvement.
• Work closely with local stakeholders to ensure commercial priorities are delivered on time.
• Administer the VetPlus Partnership Programme within your local market.
• Maintain accurate records and monitor programme performance.
• Gather customer and sales team feedback to support programme development.
• Provide regular reporting and market insight to Head Office.
• Maintain and update competitor analysis for key products and markets.
• Monitor competitor activity, pricing, positioning and promotional campaigns.
• Collect market intelligence and provide insights to support commercial decision-making.
• Identify emerging opportunities and potential threats within the marketplace.
• Coordinate local participation in commercial training initiatives.
• Identify training needs and provide feedback to central teams.
• Support the use of approved sales enablement tools and commercial resources.
• Share customer feedback and market insights to enhance training effectiveness.
• Act as a key point of contact for commercial data within the subsidiary.
• Produce regular sales and performance reports.
• Analyse customer, market and sales data to identify trends and opportunities.
• Present clear, actionable recommendations to support business growth.
• Support new product development and launch activities by providing local market insights.
• Assist with competitor benchmarking and opportunity assessments.
• Coordinate local requirements for product launches.
• Gather and report post-launch feedback.
• Support the implementation of centrally developed commercial campaigns.
• Monitor campaign effectiveness, lead generation and customer engagement.
• Provide regular market feedback to improve future campaigns and activity.
• Work closely with sales, marketing and technical teams to maximise results.
• Manage the administration of customer loyalty programmes.
• Ensure accurate record keeping and fulfilment processes.
• Support customer communications and engagement activities.
• Maintain customer data in line with company policies and data protection requirements.
• Coordinate and support local Lunch and Learn events and educational initiatives.
• Ensure attendee records and event administration are completed accurately.
• Manage certification processes where required.
• Provide post-event feedback and reporting.

Skills

Strong analytical and numerical skills

Confidence interpreting sales, patient

Education

Degree-level education in Business, Economics, Marketing, Commercial Management or related field

Job description

VetPlus seeks a Commercial Executive in Atlanta to support the local delivery of the commercial strategy and act as the local representative of the Commercial Director. The role involves analysing market data, supporting sales teams, and ensuring programmes are executed locally within a global organisation.

This position suits an analytical graduate or early-career professional looking to develop a long-term career in commercial management, marketing or business operations with opportunities to