Commercial Strategy & Activation Lead, CTV & Partnerships

Orion Worldwide; New York (NY); On-site; USD 110,000 - 170,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plans

Flex spending

Life insurance

Disability coverage

Employee discount program

Employee stock purchase program

Paid family benefits

Job summary

Orion Worldwide is seeking a Manager of Commercial Strategy and Activation to drive programmatic activations and client negotiations for the Orion Select offering. The role partners with Growth and Strategy teams to package innovative solutions for existing clients and new business opportunities.

You will lead data-driven analyses, manage campaign setups, and coordinate activations with third-party services to optimize performance and deliver measurable outcomes for partners.

Qualifications

• Proven track-record of sourcing and curating new business solutions.
• Ability to assess issues and rank actions by importance.
• Support IPG relationships across client lines of business.
• Knowledge of ad tech platforms and measurement solutions.
• Experience in data analysis and cross-team collaboration.
• Experience in project and account management.
• Clear, concise written and verbal communication.
• Ability to analyze problems and propose data-driven solutions.
• Experience managing existing partnerships and alliances.

Responsibilities

• Partner with Growth and Strategy teams to ideate and package programmatic solutions.
• Support Orion Select client pitching with data-driven opportunities.
• Manage activation of Orion Select campaigns and optimize media plans.
• Oversee campaign setup, targeting, PMPs, and performance reporting.
• Coordinate activations through third-party services when needed.
• Doc and standardize operational frameworks and intake processes.
• Collaborate with tech and publisher partners to evolve offerings.

Skills

Client negotiations

Programmatic activations

CTV planning

Data analysis

Project management

Account management

Cross-team collaboration

Tools

Ad tech platforms

Job description

Orion Worldwide is seeking a Manager of Commercial Strategy and Activation to drive programmatic activations and client negotiations for the Orion Select offering. The role partners with Growth and Strategy teams to package innovative solutions for existing clients and new business opportunities.

You will lead data-driven analyses, manage campaign setups, and coordinate activations with third-party services to optimize performance and deliver measurable outcomes for partners.